‘Fallout’, ‘Nobody Wants This’, ‘American Nightmare’ Are Top New Originals In Nielsen 2024 Streaming Rankings; ‘Bluey’, ‘Bridgerton’, ‘Moana’ Most-Watched Overall
Fallout and Nobody Wants This ended 2024 as the top new original drama and comedy in streaming, respectively, Nielsen said Monday in a recap of the year.
Nielsen said preschool mainstay Bluey, Netflix drama Bridgerton and Disney animated feature Moana were the year’s top overall streaming titles. The Big-Bang Theory was named “most-binged title,” while Little House on the Prairie and Gunsmoke took home awards for “legacy” viewership.
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The measurement firm presented its year-end findings in the form of a newly christened set of prizes: the ARTEY Awards. The name is both a nod to company founder Arthur C. Nielsen and an acronym for Audience Rated Television Entertainment of the Year.
In handing our ARTEYs, which succeed prior years’ “Streaming Unwrapped” reports, Nielsen noted that overall streaming surged 10% in 2024 over 2023 levels. The cumulative tally surpassed 12 trillion minutes, or the equivalent of 8.4 billion days or 23 million years.
Fallout racked up 11.95 billion minutes from its debut last April through the end of 2024, with 2.9 billion of those minutes coming in the first few days of release. Prime Video promptly renewed the video game-based series for a second season. The eight-episode first season made the series the No. 5 original title among adults aged 18 to 34, Nielsen said.
Runner-up in the new original drama category was Netflix’s UK import Fool Me Once, with 10.9 billion viewing minutes.
Netflix’s Nobody Wants This took the top spot for new original comedy by a wide margin, pulling in 4.9 billion viewing minutes after its debut last September. The audience was 69% female, but balanced in terms of ages, with 51% between 18 and 49 and 43% adults older than 50.
The Ted Danson-topined A Man on the Inside, also on Netflix, was runner-up on the original new comedy chart with 2.94 billion minutes of viewing.
American Nightmare on Netflix paced all new unscripted titles with 3.57 billion minutes, Nielsen said, with Unlocked: A Jail Experiment in the No. 2 spot, also on Netflix.
Across the overall streaming landscape, Bluey remained a giant for Disney+ in 2024, scoring 55.62 billion minutes of viewing to top the list of acquired titles. About 43% of its audience is attributable to kids aged 2 to 11, Nielsen said. Grey’s Anatomy finished No. 2 with 47.85 billion minutes, but the 400-plus past episodes of the medical drama are available on both Netflix and Hulu, broadening its reach.
Among streaming original series, Netflix’s Bridgerton led the field with 21.42 billion viewing minutes, helped by the arrival of eight new episodes last spring. The new season accounted for 56% of the Shonda Rhimes drama’s overall viewing last year.
In the movie rankings, longtime powerhouse Moana took the top spot again with 13.03 billion minutes of viewing. The streaming potency of the 2014 film helped motivate the decision by Disney to mobilize a Moana streaming series for Disney+, which was then refashioned into a theatrical sequel. Moana 2 cleared $1 billion for Disney theatrically last year. The original saw its highest level of viewing ever in 2024 and represented a peak for any movie in streaming since the Covid-altered 2020 marketplace.
The Super Mario Bros. Movie took the No. 2 spot with 11.72 billion minutes on Netflix. Universal’s smash went to Peacock in the pay-1 window before later migrating to Netflix, under a distribution strategy put in place by NBCUniversal in recent years. Of its total viewing, kinds 2 to 11 accounted for 5.7 billion minutes.
Both Moana and Super Mario Bros. drew strong Hispanic audiences as well, with 25% and 29.6% of viewing, respectively, attributable to Hispanic viewers, Nielsen said.
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