Yahoo Lifestyle NBCUniversal TV and PBS SoCal Alum Brenda Brkusic Milinkovic Joins GrowthDay Self-Improvement Platform
NBCUniversal TV and PBS SoCal alumnus Brenda Brkusic Milinkovic has joined Brendon Burchard’s GrowthDay to launch an entertainment division for the personal development and wellness app.
Milinkovic will oversee the development of a slate of original series and short-form content for broadcast, cable and streaming drawing on Burchard’s books and material from other self-help experts affiliated with the platform including Mel Robbins, Ed Mylett, Trent Shelton, Dr. Daniel Amen, Lisa Bilyeu, Natalie Ellis and Jamie Kern Lima.
Milinkovic will also spearhead the launch of the GrowthDay Network, a FAST channel expected to debut later this year.
“Brenda is a seasoned television executive with a proven track record of success across all areas of the
business, from developing, funding, producing and distributing award-winning programming to
spearheading and leading new network divisions,” said Burchard, who is CEO of GrowthDay. “We are
excited to bring her best-in-class leadership and creativity to expand our incredible GrowthDay offerings
in new and innovative ways.”
Milinkovic was most recently senior director of program development for NBCUniversal Television and Streaming. Before that she was executive producer of national productions for PBS SoCal, where she championed Variety‘s Emmy-winning “Actors on Actors” interview series. She has also served on the board of governors for the Television Academy.
The accelerated content development push and streaming channel launch for GrowthDay “will make it possible for hundreds of millions of homes to receive content from our network of talent and celebrity contributors through streaming, broadcast, cable, CTV apps and on the world’s first 24/7 self-improvement network,” Milinkovic said. “Our mission is to inspire people to achieve their potential, every
day, and I can’t imagine anyone better than Brendon and his incredibly talented team with which to
achieve this worthy goal.”
Best of Variety
Sign up for Variety's Newsletter. For the latest news, follow us on Facebook, Twitter, and Instagram.
