Yahoo Lifestyle ‘Landman’ Premiere Hits 14.6 Million Viewers in One Week, Paramount Says
The first episode of “Landman” hit 14.6 million viewers in its first week of availability, according to Paramount. That accounts for streams on Paramount+ as well as linear airings on the Paramount Network.
Paramount did not define what it counts as a viewer; therefore, it is unclear how much of the episode the reported number of viewers watched. Some streamers, like Netflix and Disney, opt to measure in “views,” which are calculated by dividing the total amount of time a title was watched by its runtime, while others, including both Paramount and Amazon Prime Video are more vague. Therefore, 14.6 million could potentially refer to the number of viewers who watched any portion of the “Landman” premiere.
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“Landman” stars Billy Bob Thornton and was created by Taylor Sheridan and Christian Wallace. Based on the Texas Monthly and Imperative Entertainment podcast “Boomtown,” the series is set in West Texas and follows working class people and billionaires alike as they move through the world of oil rigs. Ali Larter, Demi Moore and Jon Ham also star alongside Thornton. Executive producers include Sheridan, Wallace, David C. Glasser, David Hutkin, Ron Burkle, Bob Yari, Geyer Kosinski, Michael Friedman and Stephen Kay as well as Dan Friedkin and Jason Hoch for Imperative Entertainment and J.K. Nickell and Megan Creydt for Texas Monthly. Peter Feldman serves as co-executive producer.
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