Kmart shoppers are going nuts about this nostalgic $5 item: 'Did a double take'

It's a well-known fact that Kmart is the place to be for everything from a comfy bed for your cat to affordable dupes of designer items. It's no wonder people are constantly taking to social media to share their latest Kmart finds with fellow fans.

Now, there's one more reason to love the budget retailer and that is because it is serving up a big old dose of nostalgia with one item in particular. An item so synonymous with the '90s that it may as well be a time machine because it is transporting us right back to the days when the phrase "less is more" had absolutely no meaning.

Yep, butterfly clips are now on the shelves of Kmart stores around the country and shoppers could not be more excited to snap (pun intended) these bad boys up for the bargain price of $5 for a pack of ten.

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If you cast your mind back, you may recall that butterfly clips were ubiquitous in the 1990s as young girls added entire packets of them to their hair in a bid to look like celebs such as Sarah Michelle Gellar and Kirsten Dunst.

And, because all good things must (apparently) make a comeback, butterfly clips are now available for a whole new generation to enjoy with a side of slap bracelets and teenage angst.

Shoppers excited about the return of butterfly clips

News of the fad's return was quickly spread in a Facebook group for fans of nostalgia with a shopper writing, "I was in Kmart this morning and did a double take and found butterfly clips."

Over a hundred comments were then added to the post as the group members took a sweet trip down memory lane.

"Awwww cute I had these," one person reminisced.

"They're OG style too. Not just 'similar', they're like for like! Love it," added another.

"This takes me back to my childhood," another said fondly.

"I swear every inch of my hair was covered in these in primary school," someone else recalled.

"I saw this too the other day and immediately got an image in my.mind of how I clipped up every piece of my hair with shitloads of these and thought I was cool," yet another shopper shared.

Warnings against buying butterfly clips

For other people, the sight of the butterfly clips evoked a pinch of PTSD along with the happy memories of the 90s.

"Almost bought them...then remembered what it was like stepping on them," someone warned.

"DON'T DO IT," another cautioned. "Bought some for my 3 year old daughter for nostalgia, ended up with them embedded in my foot. 1000 times worse than Lego!!"

"To anyone tempted to buy these... they're very cute and your little kids will love them but they're 1000 x worse than Lego to step on," another echoed. "Consider yourself warned."

Fans joke about 'target audience'

Aside from the fear of finding the clips embedded in the soles of their feet, other group members were more concerned that the window for wearing such things had sadly closed.

"I literally did the same thing this morning," one Kmart shopper wrote. "ALMOST bought them, but restrained myself. An almost 37yo doesn't need to be wearing these hahaha."

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"I’m 41 and I bought them," said another. "We’re still cool. Go buy them!"

"Pretty sure the 37 year olds are the target audience," someone else accurately said.

On that note, BRB - gotta run to Kmart while I blast 'Just a Girl' by No Doubt!

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