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Kendrick Lamar Looking Into Camera At The 2025 Super Bowl Went Mega Viral, And This Is Peak Diabolical Behavior

Mychal Thompson
·2-min read

So, Kendrick Lamar performed at the Super Bowl, which was nothing short of a spectacle.

Kendrick on stage in a jacket with gloves and layered necklaces
Kendrick on stage in a jacket with gloves and layered necklaces
Kendrick standing in a dynamic pose on the hood of a car
Kendrick standing in a dynamic pose on the hood of a car

Kevin Sabitus / Getty Images, Chris Graythen / Getty Images

It's no secret that people had a lot to say about the performance, with SZA joining for "Luther" and "All the Stars." Samuel L. Jackson and Serena Williams also had memorable roles during the halftime performance.

Two performers on stage. One wears a red outfit, and the other wears casual jeans and a jacket, gesturing to the audience during a live show
Two performers on stage. One wears a red outfit, and the other wears casual jeans and a jacket, gesturing to the audience during a live show
Samuel wears a patriotic-themed suit
Samuel wears a patriotic-themed suit

Kevin Sabitus / Getty Images, Chris Graythen / Getty Images

The moment that went mega-viral was when Kendrick performed "Not Like Us" on live TV and gave the cheekiest little grin directly to the camera on a particular line.

In the five-time Grammy Award-winning diss track, Kendrick directly addresses Drake and their long-standing beef.

When Kendrick stared directly into the camera and recited this lyric, the screenshot went viral, and everyone chimed in about who Kendrick looked like and how diabolical the televised moment was.

Person in a casual sports jacket, cap, and jeans performs energetically on stage. Others in coordinating outfits are seen in the background

Here are the funniest Kendrick smiling into the camera memes:

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1.

Dark-toned GIF of a person making a surprised expression, with humorous caption referencing famous figures

2.

Person seated in studio chair, smiling, wearing a fitted dress. Text above reads, "Say Drake..."

3.

Person in an elegant strapless gown holding a microphone on stage. Tweet caption reads: "Say, Drake!" with crying emojis

4.

A man with a wide smile looks to the side in a playful, candid moment

5.

Sony / Twitter: @Headgraphix

6.

A person holds a microphone and performs energetically on stage, wearing a casual jacket and cap. People are visible in the blurred background

7.

A young person smiling in front of a computer, wearing a casual red sweater, captioned "Say, Drake!" on a social media post by LadyPolitiks

8.

Close-up of an animated character's face with a smile, tweeted by The Posse with the text "SAY DRAKE"

9.

Close-up of a person's face with a wide, eerie smile. Caption above reads, "SAY DRAKE." Comment and reaction icons are visible below

10.

Person in a car giving a mischievous grin, as described in tweet text overlay: "Say, Drake?" followed by a sinister grin, captioned as insane

11.

Lil' Bow Wow pressing a button labeled "Push to Choose Violence" on stage. Caption reads: "Kdot when he said, 'Say Drake...' and looked dead into the camera"

12.

Kendrick walking confidently in a casual outfit, surrounded by people. Tweet text: "if I send this to you it means not only am I celebrating ur downfall, I orchestrated it"

13.

Cartoon villain with a large grin and caption "He really looked dead at the camera and said 'Hey Drake'"

14.

A meme with a smiling dog and text that reads, "Say drake I hear you like em young"

15.

Simone Biles sitting on the floor with a surprised expression

16.

@KevOnStage / Twitter: @KevOnStage

17.

NFL / Twitter: @NFL_Memes

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18.

A close-up of an animated character with a wide grin and intense eyes. Text above: "That nigga Kendrick said 'say Drake’ and looked at the camera like this."

19.

A GIF of the donkey character from "Shrek" with a humorous caption comparing it to Drake

20.

Shrek character leaning forward with a smirk, captioned "Kendrick to the camera when he said 'say drake'"

21.

Tubi / x.com

22.

"I send you this.. i am out of my mind and it’s too late"

23.

"That smiles when he says 'Say Drake' would live in my nightmares lmao"

24.

The Grinch smirking with caption referencing "say Drake"

25.

Fictional character with glowing eyes stares forward intensely in a dim setting, captioned "Say Drake" from a post by stanzipotenza

26.

Person in casual sporty attire, wearing a mask, walks confidently. Caption reads: "Happy Black History Month"

27.And finally...

A performer wearing a cap and jacket on stage next to a light display that reads "GAME OVER"

Editor’s Note: While we can’t endorse what X has become, we can bring you the worthwhile moments that still exist there, curated and free of the surrounding chaos.

Check out the rest of our Super Bowl coverage here.

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