The launch comes as a result of ‘more people spending time at home’ amid the pandemic, with room upgrades and renovations happening across the country.
The new collection comprises over 100 products and features stylish bedding, handy storage solutions and decorations and accessories, with prices starting from just $6.
Vases, candle holders, artificial plants, cushions and photo frames are available for $12 or less.
Single, Double, Queen and King Quilt Sets are available in a range of patterns and styles, and range from $30 to $49.
The offering spans Woolworths branded products such as Makeup Organisers for $6, as well as popular brand names, including Yankee Candles ($14) and Half Price Tontine pillows ($12).
“With all of us spending a little more time around the house, many Australians are looking for ways to makeover their home without breaking the bank,” Woolworths General Manager for Non Food James Hepworth said.
“With our new homeware range, customers can refresh their home with the latest styles and trends while doing their weekly shop.
“Customers can find something for every room and with prices starting from just $6, it’s great value for those looking to add finishing touches to the house.”
As expected the news quickly sparked a mix of reactions online, with plenty of shoppers excited by the prospect of nabbing a homeware bargain while doing the grocery shopping.
But others mused over whether or not anything would ever be in stock, or why a supermarket was selling homewares in the first place.
“Just seems odd. Woolies is for food. Kmart, Big W Cheap as Chips etc is for all that junk,” one person wrote online.
“Just like Kmart,” was a response from a more excited shopper.