Sofia Coppola Launches New Book Imprint That Pays Tribute to One of Her Iconic Films: ‘There’s a Lot of Heart’

Sofia Coppola is taking on book publishing — and paying tribute to one of her most iconic films along the way.

The Oscar-winning filmmaker, 53, revealed in a Dec. 12 interview with Vogue that she is launching her own book imprint, Important Flowers. The imprint is under U.K. publisher Mack, who published Coppola’s 2023 photography book Archive.

The imprint’s first publication will be a behind-the-scenes photo book of Coppola’s debut film, 1999’s The Virgin Suicides. Coppola came across hundreds of photos from the set, taken by late photographer Corinne Day, while working on Archive, and thought there were enough to create its own separate book.

“I’m such a massive fan, so I was happy I got to meet her and be friends with her,” Coppola told Vogue of Day, who died in 2010. “This book is really a tribute to her and a chance to share all these wonderful photos with people who might not be familiar with her work.”

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“I just love the combination of Corinne’s eye and the way Kirsten [Dunst] embodies that character,” Coppola added. “It brings back nice memories of us all being in Toronto that summer, where everyone had this ‘all hands on deck’ energy to help me make the movie I wanted to make.”

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Coppola will also publish a 500-page “visual history” of French fashion house Chanel Haute Couture, as well as a daily planner. The planner, designed to look like Coppola’s own personal diary, will include sections for users to record notes, resolutions and wish lists.

“That makes me so happy because I can’t function without mine,” Coppola said. “I have to see my week visually, on paper—and it has to be horizontal. One of the first things I asked Mack was if I could make a planner exactly how I’ve always wanted to make one, and on really pretty paper.”

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The filmmaker said that one of her main goals with Important Flowers is to support new photographers. Coppola also has ideas for future publications, including a book of vintage advertisements, as well as reprinting out-of-print titles.

“I only wanna put out books that I would want to give to someone,” Coppola said. “There’s a lot of heart in these because they’re subjects I care about so much.”

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Though Coppola wants Important Flowers to publish a variety of books, the filmmaker shared she does have potential plans to create more work celebrating her movies — namely a documentary about her film Marie Antoinette, which will celebrate its 20th anniversary in 2026.

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“We’re just getting started on that and trying to sort through that footage,” she said. “I’ve only looked at a little bit of it, but so much of it is focused on the costumes and the flowers and the food and the sets. I’m trying to shape it into something tangible. I just hope the footage isn’t too embarrassing. There’s a lot of me at work, but it’s mostly about the costumes and how it feels to be on set.”

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