MAFS' Domenica debuts major transformation for World's Greatest Shave

Former Married At First Sight bride and I’m A Celebrity… Get Me Out Of Here! contestant Domenica Calarco has unveiled a major hair transformation as part of her campaign with World’s Greatest Shave.

Photos shared exclusively with Yahoo Lifestyle show that the 31-year-old reality star, who is this year’s official ambassador and celebrity participant for the iconic fundraising campaign, has chopped her signature ‘Dom bob’ into a pixie cut and dyed her hair dark brown.

“I collaborated with Dee Parker Attwood who is the Australian Hairdresser of the Year and World’s Greatest Shave Hairdresser Ambassador, and it was an incredible experience in crafting this fresh look,” she tells Yahoo Lifestyle.

“Assessing my facial structure and various considerations, we jointly settled on the perfect colour and style. The excitement for this transformation is huge, especially knowing that it serves a greater purpose - raising substantial funds for the Australian blood cancer community through the World's Greatest Shave.”

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Dom shares that she and Dee explored “numerous styles and a variety of colour options” before landing on her current look, and she couldn’t be more thrilled with the result.

“At one point, I contemplated going platinum and dark brown, but I love this new look and I'm immensely grateful to Dee Parker Attwood and her team for getting on board and supporting this remarkable transformation for the World's Greatest Shave,” she adds.

“While I was renowned for my ‘Dom bob’, I'm now proudly flaunting this daring new look in support of a cause close to my heart - the Leukaemia Foundation.”

Heartbreaking reason behind Dom's transformation

Dom, whose uncle Frank sadly passed away from blood cancer five years ago, says she’s “deeply grateful” for the support of Australia and those who have donated to her World’s Greatest Shave campaign.

“Losing my uncle to blood cancer has fuelled my passion for this charity. Every day, 53 individuals face the devastating diagnosis of this disease, and I'm determined to stand with them in solidarity,” she shares.

“Every dollar raised through the World’s Greatest Shave goes towards funding vital research into blood cancer, providing practical and emotional support for patients and their families, and delivering educational programs to raise awareness about the disease. There are currently 140,000 people in Australia living with blood cancer and I’m proud to be helping the Leukaemia Foundation as we work to achieve a goal of zero lives lost to blood cancer by 2035.”

She also encourages others to shave, colour or cut their hair to get involved in the campaign, show support for those facing blood cancer and make a tangible difference in their lives.

To donate to Dom’s World’s Greatest Shave campaign, visit worldsgreatestshave.com, click donate, and search Domenica Calarco. Every single dollar helps Australians living with blood cancer.

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