Lindt Is Releasing an 'Epic' Limited-Edition Treat That's Sure to Sell Out Fast

2024 has been a standout year for food trends. In their home kitchens, people were whipping up deviled egg flights, eating entire cucumbers, embracing dense bean salads, drizzling soy sauce on ice cream, and baking up cookie fries—often dropping one trend when the next went viral.

One trend that hasn’t faded is the candy bar dubbed the Dubai Chocolate Bar.

What Is Dubai Chocolate?

TikTok star Maria Vehera introduced Dubai Chocolate to her followers by videoing herself enjoying the “Can’t Get Knafeh of It” chocolate bar, created by Dubai-based Fix Dessert Chocolatier. Her viewers went wild for the $25 milk chocolate bar, which has a green filling of crispy knafeh (shredded pastry made with cheese and sweet syrup), pistachios, and tahini. 

The bar’s popularity skyrocketed, earning it the fifth spot on Google’s recently released "Year in Search," which revealed the top trending food and drink searches of 2024. While recipes attempting to replicate the candy bar have popped up online, they are time-consuming and labor-intensive to make.

For those of us who prefer low-effort homemade treats—think three-ingredient Peanut Butter Cookies or two-ingredient Faux Chocolate Mousse—a Dubai-inspired chocolate bar seemed out of reach. That is, until Lindt decided to create its own version.

Lindt's New Limited-Edition Dubai Chocolate Bar

In addition to releasing Cinnamon Swirl White Chocolate Truffles this holiday season, Lindt is dropping its take on the Dubai Chocolate Bar. But don’t expect to find it at your local grocery store, as the limited-edition bars will only be available in Lindt retail stores—and for just one day: Thursday, Dec. 12.

Your best chance at snagging one is at the Lindt New York Empire State Shop in Manhattan, starting at 9 a.m. until the $14.99 bars sell out. A limited number will also be available at select Lindt Chocolate shops across the U.S., though Lindt has not provided a list of these locations.

Lindt describes its version of the viral treat as an “experience that can’t be missed.” The bar features Lindt’s signature melt-in-your-mouth milk chocolate filled with pistachio butter, kadayif (crunchy pastry strips), and tahini.

Can't Find Lindt's Dubai Chocolate Bar?

Given the hype, don’t be surprised if these bars end up reselling on eBay for exorbitant prices. After Trader Joe’s $4 mini totes sold for $250 on eBay post-sellout, it became clear that viral items in short supply fetch steep prices.

But, if you miss out, think twice before hitting “buy” on a resale site. When asked on Instagram whether the bars would be sold in regular stores, Lindt replied, “We are currently evaluating the opportunity to make Lindt Dubai Chocolate more widely available.”

Our guess? If these chocolate bars sell out quickly, Lindt may start taking that opportunity much more seriously—and much sooner than anticipated.

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