Coles adds air fryer and affordable kitchenware to Best Buys range

Coles has announced the expansion of its affordable kitchen offering with new additions to its Best Buys Tidy Kitchen Range.

Aussie shoppers who are keen to level up their kitchen cookware and at-home organisation, can rejoice as Coles’ latest Best Buys range is now available in stores.

Following the success of last year's launch, savvy Coles customers can now purchase the compact Thomson Scenium 12-litre Digital Air Fryer at select Coles stores for only $99.99.

Complete with 1800 watts of power, the convenient air fryer features tiered cooking racks, allowing home cooks to prepare multiple dishes simultaneously with even heat distribution.

Meanwhile those who prefer traditional home-style cooking can get their hands on a Culinex Aluminum Non-Stick Frypan Set (22cm and 30cm) for $29.99 per pack – which is cheaper than similar offerungs from competitors.

Each pan in the set boasts a premium ILAG non-stick coating and stainless-steel handles for seamless meal preparation, and can be easily washed in the dishwasher for even more convenience.

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‘Coles Best Buys program is going from strength to strength’

For shoppers who are looking to de-clutter their kitchen space, the range also includes a collection of food organisation accessories and storage solutions for the fridge and pantry from only $3.99 each.

Within the range of storage solutions, shoppers will find a 3-Tiered Pantry Rack, Round Pantry Organiser, Fridge Organiser Boxes and more to keep your kitchen spotless.

Coles General Manager for Non Food, Jonathan Torr, said Coles is constantly looking for ways to offer customers the best value possible.

“The Coles Best Buys program is going from strength to strength, providing customers with an easy and affordable way to upgrade to quality cookware and useful, low-cost kitchen accessories, all at the convenience of their weekly shop,” said Mr Torr.

“We know our customers are constantly reaching for quick and easy meal options that won’t break the bank, and the brand new 12-litre Digital Air Fryer is the answer. It is the perfect appliance to meet the cooking needs of our time-poor customers, as well as their budget,” he said.

The Coles Best Buys Tidy Kitchen range is available in selected Coles supermarkets across Australia for a limited time, while stocks last.

Coles launches Best Buys online platform for savvy shoppers

Last October, Coles launched a new online platform for its Best Buys range to give shoppers massive savings on big-ticket items and popular tech products.

The online platform gives shoppers the chance to get their hands on a collection of the latest products available exclusively at BestBuys.coles.com.au.

Each week Coles adds new products to the online exclusive collection from existing and emerging brands to ensure shoppers are getting the best value lifestyle products to suit their needs.

Jonathan Torr said Coles’ new online platform provides a place for emerging brands to showcase their limited edition products to customers across the country.

“We’re excited to launch an online platform where customers can exclusively get an array of premium, big-ticket items online under the trusted Best Buys brand that they know and love,” said Mr Torr.

The Best Buys online product range currently includes an Apple Watch Series 6 for $649, Rockrider St 100 Kids Mountain Bike for $299, two to three-person Inflatable Cruising Kayak for $599, and more.

Free delivery is included across the entire range nationwide, however some postcode exclusions exist for remote areas.

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