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These 20 cult-fave beauty picks for head-to-toe gorgeousness start at just $3
Maybelline, Neutrogena, Schick: Snap up anti-aging gems, bestselling pimple zappers and more — all under $20.
Hello, gorgeous! Just checking in to remind you that you do not have to shell out big bucks to Big Beauty to look fab. Savvy shoppers have found a slew of transformative, high-quality products for next to nothing at Amazon, and they're baring all in their reviews. We've rounded up everything from do-it-all formulas that tackle wrinkles to a bestselling makeup stick, plus a slew of cult faves you never knew existed (shout-out to these insanely popular pimple patches and these Schick peach-fuzz erasers).
Maybelline Lash Sensational Washable Mascara
$8$12Save $4Real Techniques Miracle Complexion Sponge Duo
$9Heeta Hair Shampoo Brush
$6$11Save $5Schick Hydro Silk Touch-Up Dermaplaning Tool, 3-Pack
$3$7Save $4 with couponCeraVe Retinol Facial Serum
$16$22Save $6Paula's Choice Exfoliant, Travel Size
$14Medix 5.5 Retinol Body Lotion Firming Moisturizer
$19$25Save $6Mighty Patch Original from Hero Cosmetics, 36-Count
$11$12Save $1Essence Volumizing Mascara
$5Baimei Jade Roller & Gua Sha Set
$7$16Save $9Msq Eyelash Comb
$5$10Save $5Neutrogena Hydro Boost Face Moisturizer
$12$27Save $15Aztec Secret Indian Healing Clay Face & Body Mask
$15Julep Crème to Powder Waterproof Eyeshadow Stick
$16E.L.F. Monochromatic Multi Stick
$4$5Save $1Maybelline Lash Sensational Sky High Washable Mascara
$10$13Save $3Elizabeth Mott Thank Me Later Illuminating Face Primer
$18O'Keeffe's for Healthy Feet Foot Cream
$9$10Save $1Bioderma Sensibio H2O Micellar Water
$13Weleda Skin Food Original Ultra-Rich Body Cream
$17$19Save $2Nature Well Clinical Retinol Advanced Moisture Cream
$10$25Save $15 with couponCosRx Snail 96 Mucin Power Essence
$14$25Save $11Hanes Jersey Pocket Shorts
$8$19Save $11Automet Half-Zip Pullover
$20$53Save $33 with couponAmazon Essentials Hooded Puffer Coat
$22$75Save $53Levi's 311 Shaping Skinny Jeans
$23$70Save $47Hotouch Button-Down Shirt
$24$30Save $6 with coupon
We've even included a few A-list-approved affordable finds, including Meghan Markle's go-to mascara. There's nothing here over $20, and a special something for just $3. Happy shopping!
Meghan Markle swears by this affordable Maybelline mascara and even introduced it to her makeup artist. Over 47,000 five-star reviewers agree with her on this one.
Meghan Markle's former makeup artist Lydia Sellers told Hello, “[She] actually introduced me to a drugstore mascara, Maybelline Lash Sensational Mascara. I keep it stocked in my kit now at all times, thanks to her...it really helps to amplify your lashes and polish off the entire look. It's great for full volume and lengthening, the formula is super hydrating. I love how it builds, and that the price point is accessible for all budgets.”
Loved by over 45,000 shoppers, these affordable sponges allow base makeup to glide on and can also blend powders, blushes and eye shadow. The three-point design allows for effortless application anywhere on the face.
One five-star reviewer said, "Let me tell you… this is by far the best beauty blender! Inexpensive and of great quality! I love this product because it always blends my makeup perfectly."
Sure, it looks a little weird, but this tiny tool can actually help stimulate hair growth. The waterproof brush gently massages your scalp with silicone bristles. More than 115,000 five-star reviewers adore it.
This doodad promises a deep clean while gently exfoliating your scalp without scratching it, and works on nearly all hair textures and lengths.
A whopping 144,000-plus shoppers swear by these bestsellers, using them as eyebrow razors and dermaplaning tools to scrape away pesky facial hair.
There's more to these gizmos than meets the eyebrow. Fans love them for brow-shaping/grooming and shaving away peach fuzz.
This top-selling serum is packed with powerful ingredients like retinol, licorice root extract and niacinamide that work together to help brighten and refine skin.
Not only does this potent serum make skin look clearer and smoother, but it helps improve the appearance of pores and dark spots. No wonder one shopper called it a "miracle."
Treat blackheads, large pores and wrinkles in one go with this popular pick, designed for all skin types. Over 74,000 Amazon shoppers have given it a five-star rating. Simply apply the leave-on exfoliant after your usual cleansing/toning routine.
"Better than Botox!" said a five-star fan. "It has taken 5 years' worth of stress and wrinkles off my face in t days. Another grateful shopper gushed: "I started once a day and then went to morning and night. Now I just do nightly… and seriously rarely if ever do I get a breakout! I went from 2-3 large zits a month...to none. It’s made my skin smoother, my pores smaller, and my skin zit-free! I’m thrilled! I’ll keep buying this forever!"
Sag no more! This fan-fave neck cream employs the critical anti-aging ingredient retinol (vitamin A) and the antioxidant ferulic acid to revive skin that's getting a bit crepey.
Infused with natural antioxidants like black tea, aloe vera and chamomile, this treatment contains no alcohol or parabens and is vegan and cruelty-free. Over 20,000 fans swear by it: "My skin feels like silk after applying," reports one gung-ho customer. "All the crepey skin is gone and it lasts even after a shower. I don’t write a lot of reviews but this one is the real deal. And it’s a great value for this huge bottle!"
Says a fan in their late 60s: "It certainly tightens up the turkey skin on one's neck. I also use it on the back of my hands, as it makes 'onion skin' disappear...It lasts a long time even with daily use."
Over 109,000 fans are obsessed with this No. 1 bestselling pimple zapper! Place a sticker on the spot and it'll gently pull out the pus. They come 36 to a pack!
One floored five-star fan wrote: "I can't say enough good things about the Hero Patch! My dermatologist recommended these to me, and wow, they truly work wonders. They significantly reduce healing time for blemishes and are fantastic for those tricky spots that just won't come to the surface."
PSA: Mascara does not have to be expensive to be effective. At five bucks, this No. 1 bestselling pick gives the false-lash effect of your dreams. We love it, and so do the 252,000 people who've blessed it with a five-star rating.
"I am constantly looking for the perfect mascara and I think this is the one," wrote one shopper. "The price is outstanding and it does everything I want it to do. No flakes or smudges. Easily removed and made my lashes look so much thicker. I don't need length as much as I do fullness."
Roll away stress, puff and fine lines and revitalize your skin with this jade roller/gua sha set.
One fan shared before-and-after pics and raved: "Works wonders. I was on the fence about buying this but so happy I decided to buy it. Within 5 days you can already see a difference in my jawline from using the gua sha. It is relaxing and debloats my face after a long day. I typically use it morning and nighttime some facial oil! It’s a must-get...!"
Dump the clump! Say hello to naturally fuller-looking lashes. This tiny tool separates mascara-coated strands in seconds, imparting definition to each. Over 18,000 Amazon shoppers love it.
"My absolute favorite beauty tool!" reports another reviewer. "I love using this eyelash brush! I'm 68 and never used one before; had always struggled with clumps and lashes sticking together. Now I use this, it's simple and easily does the job! I love it!"
This skin-plumping moisturizer has racked up over 67,000 five-star ratings. Score it for 55% off.
"I am in my mid-40s and just happened to find this a month ago and absolutely LOVE it!" wrote a rave reviewer. "It smells amazing and makes my face and neck feel soft and look pretty good for my 40s."
If you haven't tried this all-natural calcium bentonite clay yet, you've likely been wondering what the hoopla is all about. Five-star reviewers (there are over 73,000 as we type) use it as a deep-pore facial mask, body wrap, hair mask, bug-bite treatment, deodorant and more.
A megafan wrote: "This is my favorite high-quality bath time addition! Not only does it detox your body, but it doubles as a face mask making it worth every penny!! When mixed with apple cider vinegar to form a thick paste, I spread on my face and you can feel the gentle tingle of it cleaning my pores. You can immediately feel the smoothness and your skin is soft and hydrated. I use it at least once a week and will never stop!"
Fuss-free eyeshadow? You bet. This stick gives you a pop of color or a touch of shimmer with just a swipe across your lids. More than 30,000 Amazon shoppers rave about it.
"Stays all day," reported a reviewer. "I have been dealing with a really teary eye issue and wanted some eye shadow that was easy to apply and would stick around throughout a day of wiping my eye. This does the trick! This never feels sticky on my eyelids but stays in place all day long."
Presenting the only eyeshadow/lipstick/blush you need on the go. This No.1 bestselling all-in-one makeup stick will help you keep that sun-kissed look year-round.
"Love this little multi-stick!" wrote one of the 38,000+ five-star fans. "A little goes a long way...I wanted something that was compact and portable, able to fit into a pocket or on-the-go makeup touch-ups for cheeks and lips. I got the rose and it adds just enough color to my cheeks so it looks natural. A few dabs will do, and then blend it in. It's lightweight, sheer with a little shimmer and very convenient to carry around."
Lashes thin with age, but TikTokers seem to have found the fountain of youth in the form of mascara. This $10 tube has an incredible amount of five-star reviews — over 75,000! Not only do they praise it for its lengthening power, but they say it's just as good as designer brands.
"I was looking for a cheaper alternative for Benefit Roller Lash mascara which was my fave until I tried this Maybelline Sky High mascara," wrote a beauty enthusiast. "It is just as good and more affordable. I originally bought these to be an everyday mascara and save my more expensive mascaras for going out but I seem to just stick to using the Sky High waterproof for my going-out looks as well."
The Thank Me Later Primer smooths pores, lines and wrinkles while creating a flawless base for makeup — and has more than 11,000 fans.
One user who wrote, "You may get compliments," continued: "I tried this one just as a potential replacement for foundation, not as a primer. Wore it two days in a row, received compliments on my makeup from two different people? Used my normal cheap drugstore powder on top but apparently this stuff is magic. I guess I AM thanking you later!"
Cracked heels? This top-rated cream is the remedy, according to more than 62,000 shoppers. It gives new life to irritated tootsies — and it works fast. Apply the concentrated cream right after your shower for quick results.
"I love this stuff," raved one user. "I had terrible dry, cracked heels and deep, painful fissures. I used this every day, twice per day (morning and night) and in a week, my heels did a complete 180. I also used a pumice stone a couple of times during this time. No more dryness or cracks and the fissures are mostly healed and my feet are soft and healthy looking. I regret not taking a before photo because the transformation is amazing."
This cleanser-and-toner multitasker is loved by celebs and beauty enthusiasts alike.
"I've tried other micellar cleansers and I found this one doesn't super dry my skin like the other over-the-counter ones," wrote one of over 43,000 five-star fans. "It's gentle when I use it. It helps to take off the first layer of my foundation but it doesn't completely take it off. I would use either soap or a makeup facial cleanser. I recommend this more to people with super-sensitive skin."
The ultimate moisturizer, this rich, botanical cream hydrates the skin and makes it appear more luminous.
"My skin drinks this up," wrote one of over 24,000 five-star reviewers. "I have dry sensitive skin and this lotion is like a moisture vitamin. It is heavy, but my skin feels delightfully youthful when it fully absorbs. I use it two times a week with lighter lotion in between."
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The reviews quoted above reflect the most recent versions at the time of publication.
Looking for more great Amazon style and beauty deals? Check these out:
Beauty and wellness
Nature Well Clinical Retinol Advanced Moisture Cream
$10$25Save $15 with coupon
CosRx Snail 96 Mucin Power Essence
$14$25Save $11
Style
Hanes Jersey Pocket Shorts
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Automet Half-Zip Pullover
$20$53Save $33 with coupon
Amazon Essentials Hooded Puffer Coat
$22$75Save $53
Levi's 311 Shaping Skinny Jeans
$23$70Save $47
Hotouch Button-Down Shirt
$24$30Save $6 with coupon