Shop Adidas, Dyson, L'Oreal and more half price: Big W's Big Brand Sale

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We love a sale. Who doesn't?

Now that we're back into the swing of things and spending our money on boring things like rent and electricity bills, it is good news that you can buy a nice treat under budget.

In fact, you'll be able to shop shoes from $40 and save up to half price on your favourite beauty buys.

Intrigued?

Montage of BIG W products from shoes, to cosmetics, Dyson stick vacuum cleaner, and black air fryer.
Save 50% on your favourite brands like Adidas, Dyson, L'Oreal and more in Big W's huge sale. Photos: Big W

BIG W's iconic big brand sale is back with exciting new brands.

For the next two weeks only, you can shop Dyson's cult vacuum cleaners from $449 and own a multi-functioning Air Fryer for $100 off.

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Plus, Big W has just started stocking Adidas, with shoes from $40.

“We're excited to offer a great range of homewares, beauty favourites and small appliances at up to 50% off," a Big W spokesperson said.

"Our Big Brand Sale provides families with a great opportunity to find those quality brands they know and love, at an affordable price, with the convenience of purchasing both in-store and online."

Here's what you can get:

Adidas

Stock up on running shoes for the family with Adidas iconic exercise shoes for just $40 at Big W for a limited time.

Shop Velcro options for kids in a variety of colours at $40 - $45, white or black women's runners at $70, and black variants for the man in your life.

At under $70, you won't find a better deal on brand new Adidas for the family.

A side profile of a white women's running shoe on the top left with a navy velcro boy's running shoe on the bottom right against a white background.
Newly landed at Big W, Adidas from $40 in the Big Brand Sale. Photo: Big W

Dyson

Have you always wanted to own your own Dyson vacuum?

Now is your chance with Big W's Big Brand sale offering the cult household appliance for $100 off full price.

Shop the highly-rated Dyson V7 Origin at $499 and save big.

Suddenly, we're very interested in cleaning the floor.

The Dyson V7 cordless vacuum cleaner against a white background.
Save $100 when you buy the Dyson V7 vacuum at Big W. Source: Big W

L'Oreal

L'Oreal is spearheading cult beauty buys at the moment with their much-loved hair and skin products going viral.

Beauty lovers can save 40% off L'Oreal's cult buys, including the iconic Magic Retouch Root Concealer Spray and Elvive Extraordinary Oils Hair Oil, which has 200 rave reviews on the site.

You can also save 40% off Revlon, Covergirl, Le Tan and more, so clear space in that bathroom cabinet.

L'Oreal's Magic Retouch hair spray in a blue bottle can on the left against a white background with the Elvive hair oil in an orange bottle on the right.

Olay

Save 50% off products from Olay in Big W's huge brand sale.

For this two-week period, stock up on the brand's cult Luminous Niacinamide + Vitamin C Super Serum and the Regenerist Retinol 24 Serum which are making waves as the best budget skincare items from $10.

Also shop Nude By Nature, Oral B, Swisse, Nivea and others at half price, thanks to Big W.

Mentally, start putting things into your cart now.

Your skin will thank you later.

Olay's Vitaminc C Super Serum in a silver and blue-hued box on the left while the purple bottle of the Olay Retinol 24 Serum stands next to its box on a white background.

Philips Air Fryer

If you've been part of the modern world in the past 10 years, you have heard of the phenomenon that is the Air Fryer, becoming a must in all kitchens.

Loved for their multi-functional design and ability to cook just about anything, save $100 when you buy the Philips Essential Air Fryer XL Digital Black for $249 - exclusively at BIG W.

Its XL 4.6L family size allows you to fry, bake, grill and roast a variety of foods, including 1.2kg of fries (as you do), basically enough for five portions.

With seven pre-set cooking functions, cook all your favourite recipes with 90% less fat.

It's the gift that keeps on giving.

The black Philips Air Fryer against a white background.
Save $100 on the Philips XL family-sized Air Fryer, exclusively at Big W. Photo: Big W

How can I shop?

Big W doesn't want anyone missing out on this epic sale, so they're offering multiple ways to safely get your favourite products.

You can shop the Big Brand sale online or opt for contactless home delivery, pick up and direct to boot.

The sale lasts for two weeks from Thursday, February 24, or until stocks last.

Happy shopping!

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