Yahoo Lifestyle Project Presents to Showcase International Brands at July Men’s Market
Project will make its return to New York in July with the second edition of its small, curated trade show.
Called Project Presents: In Your Neighborhood, the show will be held from July 16 to 18, during men’s market week, and will feature 12 brands. It will once again be held at 45 Downing Street.
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The brands that will be exhibiting this time will be Beams Plus, which will be unveiling an exclusive collaboration for the first time in North America; East Side Golf; Clarks Originals; Fraction LA, which sells reworked vintage pieces; North Works; Ordinary Fits; Fab.It, a Japanese sock brand; Burkindy, which will be making jewelry at the show; Gabba, a Scandinavian denim brand; Victor Mudhe, a Portugese designer; Bianco, and The Brooklyn Circus.
North Works, Ordinary Fits and Fab.It will all be shown as part of the No More showroom, which will be featured at the show.
Project Presents will also have a live pianist during the show and will also host happy hours.
“Project Presents offers the best of men’s fashion brands in an inspiring location during a pivotal time in the fashion calendar to connect and exchange ideas and fresh perspectives that generate the future of fashion,” said Edwina Kulego, vice president of Project.
The first edition of Project Presents was held in January. It marked a distinct change in direction for the trade show which had traditionally shown a much larger assortment of brands at the Jacob K. Javits Convention Center twice a year during men’s market week. Project will hold a larger show in Las Vegas in August.
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