Yahoo Lifestyle ‘The Drew Barrymore Show’ Scores Most-Watched Week Ever (EXCLUSIVE)
“The Drew Barrymore Show” has just hit series highs in viewership, averaging 1.52 million viewers during the week of February 10. According to CBS Media Ventures, that’s the best-ever performance by the daytime talker, which is currently in its fifth season.
The distributor said this also marked the first time the show won the week in adults 18-34. The show hit a week-long high as it featured guests including the cast of “Yellowjackets,” Selma Blair, Mikey Madison, Key Huy Quan, Theresa Caputo, Anya Taylor-Joy and Joanna Garcia Swisher. The week also featured a special Valentine’s Day episode with Oliver Hudson, Taye Diggs and Valerie Bertinelli.
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Per CBS Media Ventures, “The Drew Barrymore Show” saw year-to-year gains the week of Feb. 10 in total viewers (up 17%), women 18-49 (up 29%), women 25-54 (up 17%) and adults 25-54 (up 10%).
Season to date, “The Drew Barrymore Show” is the No. 2 daytime talker in total viewers (1.36 million), behind just “Live With Kelly and Mark” (2.22 million). “Drew Barrymore Show” is the only daytime talker seeing year-to-year gains in viewers (up 17%). “Drew Barrymore Show” is also No. 2 with women 25-54 and adults 25-54, also both behind “Live.”
“Drew Barrymore Show” is seeing growth in part because of time slot upgrades it received this season in seven of the nation’s top 20 markets. That included new spots on CBS stations in six markets, as well as a new station and better time slot in Houston. “Drew Barrymore Show” is now once again airing as an hour block at 9 a.m., leading out of “CBS Mornings,” on WCBS New York, KTVT Dallas and WBZ Boston. The show was moved to a full hour at 3 p.m. on KYW Philadelphia, KPIX San Francisco and WFOR Miami. And in Houston, the show moved to NBC affil KPRC at 10 a.m.
Last fall, “The Drew Barrymore Show” was already given a Season 6 greenlight by CBS’ owned-and-operated stations — which takes the show through the 2025-2026 TV season.
“The Drew Barrymore Show’ also recently featured a surprise 50th birthday episode with guests including Gayle King, Jane Pauley, Molly Shannon, Rachel Dratch, Adam Sandler, Cameron Diaz and Steven Spielberg.
The show, which originates from New York, is distributed by CBS Media Ventures and filmed in New York City. Drew Barrymore and Jason Kurtz are executive producers.
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