Beyoncé Brings Cowboy Core in Dramatic Roberto Cavalli Coat and Lorraine Schwartz Diamonds to NFL Christmas Halftime Show
Beyoncé put on a show on Christmas Day in Houston. She performed hits from her 2024 album “Cowboy Carter” during halftime of the Baltimore Ravens vs. Houston Texans game. For the occasion, she channeled cowboy core in a custom look courtesy of Lindsey James Show Clothing with an archival Roberto Cavalli feathered coat.
The singer’s look was curated by stylist and costume designer Shiona Turini, who previously collaborated with “Black Panther” actress Letitia Wright and Oscar winner Daniel Kaluuya. Beyoncé wore a studded white, long-sleeve bodysuit and coordinated chaps. She continued her white and metallic silver glittering cowgirl attire with a pair of boots by Christian Louboutin. As for her accessories, the “16 Carriages” singer wore a 10-gallon hat courtesy of ASN. She also wore dazzling jewelry provided by Lorraine Schwartz.
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Beyoncé performed several songs from her Grammy Award-nominated 2024 album “Cowboy Carter” for the special halftime performance, including hits such as “Jolene,” “Texas Hold ‘Em” and “Levii’s Jeans,” which singer Post Malone joined.
Beyoncé’s eldest daughter, Blue Ivy Carter, was one of the surprise guests of the night. She joined her mother onstage in a custom Frolov look and a Stetson hat.
Beyoncé’s “Cowboy Carter” not only made a significant cultural impact in 2024, but also influenced the fashion world. Beyoncé’s “Levii’s Jeans,” in particular, spawned an ad campaign with the American clothing company last September, which Beyoncé fronted. The campaign went on to generate $1.3 million in media impact value, according to Launchmetrics. (Media impact value is a proprietary metric that assigns a true monetary value to marketing strategies across print, online and social media in order to calculate ROI.)
Throughout her “Cowboy Carter” era, Beyoncé’s wardrobe exuded elevated cowgirl core sensibility, merging shimmering elements with quintessential pieces of Americana fashion, from cowgirl hats to chaps, boots and more.
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