Amazon Prime: What is it and should you sign up?

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If you are not an Amazon Prime member, you may wonder what the hype is about and if it is worth the money.

Maybe you have heard of Amazon Prime, but you are unsure what it is?

A picture of five cardboard boxes sitting on the porch before a white wooden door covered in the Amazon Prime logo and labels.
Amazon is an online company and is the largest retailer in the world, so is Amazon Prime for you? Photo: Getty

As an Australian Amazon Prime member, you will reap the benefits of fast free delivery and exclusive early access to great deals on hundreds of brands and more.

In addition, you can access great entertainment across the Prime streaming service.

Below is all the information you need to sign up, why you should sign up, and just what the platform has to offer for you and your family's busy lives.

A blue bowl of popcorn sits on top of two cardboard boxes with the Amazon Prime logo, near a TV remote, a fish bowl, a tablet showing the film The Boys on a blue background.
Enjoy Amazon Prime Video as part of your Prime subscription and watch hours of content. Photo: Amazon Prime

What is Amazon Prime?

Prime is a paid subscription service available across the globe with access to additional services otherwise unavailable or available at a premium to other Amazon customers.

If you are looking to test the waters before you leap into a subscription, Amazon offers a free 30-day trial.

Included in your membership is a sweep of offerings from Amazon Prime, like Prime Video, Amazon Music, Prime Reading, and Prime Gaming.

Prime Video is one of the biggest perks of your subscription, with unlimited streaming of movies, TV and entertainment, with a library of new content, old favourites and Prime originals.


How to sign up

Customers can choose a monthly subscription for $6.99 per month, or a yearly subscription (best value) for $59 per year.

With both options, members receive free two-day domestic delivery, and free standard international delivery on eligible orders over $49, Prime Video, Amazon Music, Prime Reading, and Prime Gaming.

A man's hands are seen picking up three cardboard boxes with the Amazon Prime logo and tape; he wears blue jeans and black and white check slip on shoes and a yellow watch.
Amazon Prime members enjoy expedited delivery with no minimum purchase! Photo: Amazon Prime

Why should you sign up?

If you are not yet convinced, consider perks like expedited delivery with no minimum purchase on Amazon’s expanding domestic Prime-eligible selection.

Get your order in as fast as two business days!

There is free international delivery on millions of Prime-eligible orders with no minimum spend from the Amazon Global Store at

Prime members also receive exclusive discounts on priority delivery, as fast as one business day.

Amazon Prime Video

One of the biggest perks is Amazon Prime Video where you can stream or download hit movies, TV shows, and more at no extra cost.

Watch on your TV, tablet, mobile device, or on the web.

Stream online or download for offline watching.

Plus, watch Amazon Originals exclusively on Prime Video, with exclusive access to TV shows like Luxe Listings Sydney, Jack Ryan, Modern Love and more.

A promotional image of the cast of Luxe Listings Sydney. Three hosts stand on the deck near a swimming pool with the backdrop of Sydney Harbour and the bridge and the city.
Stream Amazon Original favourites like Luxe Listings Sydney and find out what all the hype is about.

Prime Gaming

Have a gamer in the family?

Prime members enjoy a selection of free games every month, access to free in-game loot, a Prime Gaming channel subscription every 30 days, an expanded set of chat emotes and colours, an exclusive chat badge, and more.

Prime Music

Music lovers will enjoy two million songs for every moment as a Prime member, where you can stream your favourite songs ad-free and hundreds of thousands of podcasts.

Listen on your favourite devices and download to listen offline.

A montage of kindle and tablets with books on them at the left; at right are a series of book covers.
Read hundreds of books available straight to your phone, kindle, or any device with Amazon Prime. Photo: Amazon Prime

Prime Books

Avid readers will love Amazon Prime, as members can read free and as much as they like from over 1000 top e-books, short works, comics, children's books and more.

Become part of the exclusive club

Join the exclusive club, with early access to select deals as a Prime member.

Enjoy 30-minute early access to Prime-eligible lightning deals and exclusive access to special shopping deals and events.

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