Universal Names Former eOne Exec Kezia Williams as New U.K. Head

Kezia Williams is set to join Universal Pictures International as its managing director for the U.K. and Ireland.

Williams will report to Paul Higginson, executive Vice President, EMEA for Universal Pictures International and will manage day-to-day operations in the territory when she joins at the end of February. She replaces former Universal Pictures UK MD Rob Huber, who left the company at the end of 2024.

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With more than 20 years of experience in distribution and marketing, Kezia was most recently at Entertainment One, initially as head of marketing & distribution and then as managing director, overseeing the company’s U.K. film business and leading integrated, event-driven campaigns to record-breaking results, including “1917,” “The BFG,” “The Girl on the Train” and “Dungeons & Dragons: Honour Among Thieves.”

This appointment marks Williams return to Universal, having previously spent five years on the U.K. Marketing team, where she contributed to the successful launch of “Despicable Me” in 2010 before serving as deputy marketing director for Warner Bros U.K. for more than three years.

“I am confident that Kezia will be an invaluable leader for our UK and Ireland teams, bringing fresh approaches backed by decades of experience to garner operational excellence,” said Higginson.

“Her leadership, coupled with the exceptional talent and management in place in the UK and across the region, will further our positioning in the market as we gear up for our full slate of films for 2025 and beyond.”

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