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These anti-aging faves with thousands of five-star fans are all $25 or less

Shake up your skin-care routine with affordable picks from L'Oreal, Paula's Choice, Neutrogena and more — they start at just $7.

Eye gel, Vitamin C Serum, Paula's Choice Liquid Exfoliant
You won't believe our picks are all $25 or under. (Photo: Amazon)

Some of our favorite things start off as a recommendation from a friend. Whether they swear by a skin-care gem, a cleaning must-have or something to make dinner prep less exhausting, we rely on those in the know to give us the scoop on what really works. Now, imagine you had access to the opinions of tens of thousands of friends — if that many people rally behind something, there's no way it's a dud. We've read through scores of reviews to bring you 10 well-loved beauty picks from Amazon. At a max price of $25 (and most of them well under), they're packed with anti-aging ingredients that fans say actually work.

Here are the best anti-aging skin-care products Amazon shoppers are shouting from the rooftops:

This lightweight moisturizer doesn't leave a film on your skin, plus it helps skin appear smoother and plumper. Over 44,000 five-star shoppers give it their seal of approval.

"This is my favorite cream!" said a content customer. "I've tried a lot over the years and keep going back to this one. It's a pretty thick and creamy texture, and you can really feel it go on your face. I have pretty dry skin, and this instantly hydrates and makes my skin look plump and younger. My face looks so nice after applying this cream, I sometimes don't even want to ruin it by putting my makeup on. It does have a fragrant smell, but I like it."

Check out our picks for the best moisturizers of 2024 for more tried-and-true favorites.

$7 at Amazon

This dermatologist-tested eye cream amassed over 14,000 five-star reviews for its lightweight, gentle formula that reduces the appearance of dark circles and puffiness.

"I am an amazed octogenarian!" said one fan. "My eye gel arrived last week, and I am in awe! It is very cooling in the recent heat. I used too much the other day, so I carefully spread it all over my face. The result was startling! My wrinkles have softened quite a bit, and my face is like the proverbial 'baby's bottom.' I may just continue using it on my entire face! Needless to say, I am very pleased with this product."

Still shopping? We've curated a list of the best eye creams of 2024.

$8 at Amazon

This popular retinol serum soothes, brightens and hydrates using a blend of botanical ingredients, vitamins C and E and hyaluronic acid. Over 27,000 five-star shoppers say it's a pro at minimizing dark spots and fine lines.

"First — the price!" began a former skeptic. "I've tried products that cost three to four times as much that haven't really done anything. Second — the results! I started using it on my eyes, and within a week the little lines began to lessen and the dark circles lightened. Then I used it on my laugh lines and lips, and then on my neck and I've seen an improvement in all of those areas as well."

See whether this made our expert-vetted list of the best retinol serums of 2024.

$8 at Amazon

This tinted moisturizer does double duty — the velvety cream provides coverage, while the retinol- and antioxidant-packed formula helps improve skin's texture over time. Over 12,000 five-star Amazon shoppers are fans.

"This tinted moisturizer is amazing," raved one shopper. "I have mature skin and foundations will set into my fine lines, making them appear more pronounced. However, it does not happen with this product. This product goes on smoothly and stays in place. It blurs the appearance of fine lines nicely and looks fantastic. Plus, it feels good on your skin. You won't even know you are wearing it."

$13 at Amazon

Vitamin C helps with hyperpigmentation and boosts your skin's brightness. Over 22,000 five-star reviewers say this serum is their go-to for banishing dark spots.

"It’s done wonders for reducing dark spots, evening out the skin's surface and reducing fine wrinkles on my mature skin," wrote one fan. "The real test came when I visited a friend for the first time in six months and she exclaimed that my skin looked wonderful. She even asked for the name so that she could purchase it herself. It's easy to apply, dries without being sticky and also moisturizes without being greasy."

Need to do some comparison shopping? Our beauty editor has rounded up the best vitamin C serums of 2024.

$13 at Amazon

Apply this toning cream to your thighs, tummy and booty twice a day, and say hello to smoother, firmer skin in just two weeks, the brand says. Over 17,000 Amazon shoppers rave about it.

"I've been using the gel in the evening after I shower," shared an impressed reviewer. "I have noticed that my thighs, arms and neck look much more firm than they did two months ago. The gel goes on smooth and absorbs fairly quickly into skin, which I love. I hate waiting for lotions to dry, and then they just rub off on clothes. The smell is a minimal, clean scent."

Save $3 with coupon
$14 at Amazon

This top-rated liquid exfoliant gently tackles fine lines, wrinkles, dark spots, acne scarring and uneven skin texture — plus, with over 74,000 five-star ratings, you'll be in good company.

"Better than Botox!" declared an excited fan. "This is an absolute must-have... It literally cleared up my pores, tightened and smoothed them, erased mild wrinkles and even significantly smoothed out my terrible scowl line and forehead wrinkles completely. My skin has not felt this great and healthy nor has it looked this good in several years."

$14 at Amazon

This made-in-the-USA cream uses hyaluronic acid to hydrate and restore volume to both your face and body. Plus, more than 29,000 five-star shoppers are singing its praises.

"Being of a certain age (and enjoying retirement) I've been concerned about developing the crepe-like skin as I get older," said this customer. "Having worked in dermatology. I knew how effective retinol was for our patients ... I like that there's no scent so I can layer my favorite scented lotion with this lotion and hopefully age with grace (and sleeveless style)."

Crush the crepe with more of the best skin-tightening creams for aging skin — they're all dermatologist-approved.

$16 at Amazon

Over 21,000 five-star reviewers adore this gentle vegan eye cream, which is formulated with niacinamide and botanical oils to brighten, firm and de-puff the under-eye area while delivering essential hydration.

"I have dry but acne-prone skin (almost 40 but yep, still getting breakouts like a teenager)," said a rave reviewer. "This eye cream I have used as a whole face moisturizer and it's amazing. It really moisturizes but doesn't leave me clogged or greasy. It's absolutely amazing, I use rentinols and glycolic, but I have for years (again, acne) and I feel like I look younger now than I did in my 20s."

$23 at Amazon

These tiny capsules — one of our picks for the best retinol serums you can buy — contain juuuust the right amount of serum to cover your whole face, plus the formula is designed specifically for diminishing fine lines, wrinkles and dark spots —and over 13,000 five-star shoppers love it.

"This stuff really made a difference, and fast!" exclaimed an enthusiastic customer. "I'm 58 years old and frequently shock people when they find out! I noticed an improvement in fine lines with the first use ... It blends in smoothly and does not feel oily at all! I wake up with a new glow! Love the 'single serving' nightly dose — plenty for face, neck and chest. I even rub a little on the back of my hands!"

$24 at Amazon

If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $35 or more.)

The reviews quoted above reflect the most recent versions at the time of publication.

  • Nature Well Clinical Retinol Advanced Moisture Cream

    $10$25
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