The Morning After: Facebook may offer paid ad-free plans in Europe

The EU fined Meta €1.2 billion in May.


Would you be willing to pay for Facebook? Meta may add a paid subscription option to Instagram and Facebook for users in Europe, according to The New York Times. The ad-free tier addresses European Union (EU) regulations that have diminished some of Meta’s most lucrative data-collection methods, but, the NYT says, the company would continue offering free ad-supported versions of Facebook and Instagram in the EU. So, is this a cost-saving move? Would ad-free sites affect the company’s bottom line? Back in April, Meta said that advertising in the EU made up 10 percent of the company’s total revenue.

The EU fined Meta €1.2 billion in May for moving EU citizen’s data to US-based servers. In addition, the company was fined €265 million in 2022 for failing to prevent millions of Facebook users’ mobile numbers (and other data) from being scraped and posted online.

Oh, and self-promotion time: The Morning After is heading to YouTube for a weekly show. It pits me against a camera and the week’s biggest news. I’ll run through the most intriguing stories and tech launches of the last seven days – and say what I really think about them. You can watch, like, subscribe, share and abuse me in the comments (don’t do that) right here.

All with no paid subscription option. At least not yet.

– Mat Smith

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