The eye-watering amount Aussie influencers earn

The eye-watering amount Aussie influencers earn has been revealed, with the top influencer boasting a net worth of $426 million.

Instagram page Influencer Updates AU posted a video to its Stories responding to questions from followers about how much money the top influencers pocket.

Resharing a video previously posted on its TikTok account, Influencer Updates AU shared the net worth of the top six influencers, referencing a list of the top 100 richest Australians under 40 published by the Australian Financial Review.

Stephanie Miller

The fitness influencer behind the app Keep it Cleaner is the 6th richest influencer in Australia, with a net worth of $36 million.

Stephanie has 1.5 million followers on Instagram, where she posts pictures of her son Harvey and fitness content. Her Keep It Cleaner Instagram page has 316,000 followers.

Stephanie Miller takes a selfie.
Stephanie Miller has a net worth of $36 million. Source: Instagram

Tammy Hembrow

Coming in fifth is Tammy Hembrow with a net worth of $38 million. Also a fitness influencer, Tammy Hembrow created the app Tammy Fit.

The app includes step-by-step workouts for the home and gym, as well as meal plans. Tammy has 15.3 million followers on Instagram.

Tammy Hembrow poses in a bikini.
Tammy Hembrow has gained followers with her step-by-step workouts. Source: Instagram

Natasha Oakley

Boasting a whopping net worth of $63 million, Natasha Oakley is the fourth richest Australian influencer. Natasha is a model who gained notoriety when she started her Bikini A Day blog, which she launched with her friend Devin Brugman.

The pair then went on to launch their MONDAY swimwear brand in 2014. She has 2.9 million followers on Instagram.

Natasha Oakley in a pool.
Natasha Oakley launched MONDAY swimwear after her Bikini A Day blog. Source: Instagram

Emily Skye Anderson

The fitness influencer has a net worth of $95 million and is behind the workout program Emily Skye FIT. The personal trainer and mother of two has 2.7 million followers on Instagram and posts videos of her workouts and her journey to regaining her bikini body post-baby.

Emily Skye Anderson takes a selfie.
Emily Skye Anderson has a net worth of $95 million. Source: Instagram

Kayla Itsines

Coming in second is Kayla Itsines, the influencer behind the popular Sweat app, which she sold to US group iFit. She started gaining followers with her bikini body e-guide, which she launched in 2014. The fitness influencer now has a net worth of $164 million.

She has 14.9 million followers on Instagram.

Kayla Itsines in the gym.
Kayla Itsines is behind the popular Sweat app. Source: Instagram

Jessica Sepel

The powerhouse behind JSHealth Vitamins has a net worth of $426 million, making her the 24th richest Australian under 40.

She developed her vitamin range with her husband Dean Steingold, and has grown her vitamin business by adding a skincare range as well as protein bars.

Jessica has 19.9K followers on her personal Instagram account, with 403K people following JS Health.

Jessica Sepel sits on the couch.
Jessica Sepel is the richest influencer in Australia. Source: Instagram

Never miss a thing. Sign up to Yahoo Lifestyle’s daily newsletter.

Or if you have a story idea, email us at