Pop-Tarts Drops Festive New Flavor Inspired by Classic Winter-Time Drink

Jacqueline Burt Cote

16 October 2024 at 4:32 pm·2-min read

Pop-Tarts fans are always looking for new ways to enjoy their favorite treat, and now they have a seasonally-inspired reason to celebrate.

The classic toaster pastry brand is rolling out an all-new flavor inspired by a beloved cold-weather beverage: Pop-Tarts Frosted Marshmallow Cocoa.

Made with a cocoa-flavored dough and featuring a marshmallow filling and vanilla icing, each Marshmallow Hot Cocoa Pop-Tart is printed with one of 10 holiday-themed designs for "some extra fun wintertime spirit," according to a press release.

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In a video review from YouTuber Tami Dunn, the Pop-Tarts had two different (but similar) pictures on them: In one, a blue hand held a pink mug with yellow stars and a sprinkle-covered Pop-Tart dunked in it; in the other, a mittened hand held a green mug printed with the words "Snow Daze" and a snowflake, filled with hot chocolate and marshmallows.

According to the review, the Pop-Tarts had a "nice marshmallow flavor" but the chocolate taste wasn't particularly strong.

Commenters were mostly excited about the limited edition variety.

"Omg i cant wait to find these. Thank you for reviewing them. I enjoyed this video very much," wrote one person.

"These look really good, I’m a marshmallow girl ! I love everything and taste of it lolll," gushed someone else.

"I've never liked pop tarts, but I am curious about these," admitted another viewer.

Not everybody was convinced, however.

"I like hot chocolate, but for some reason things flavored like hot chocolate don't appeal to me, it's one of those flavors best suited for the actual thing. I feel the same about S'mores," commented a skeptic.

Pop-Tarts Frosted Marshmallow Hot Cocoa are currently available nationwide.

Next: The New Pop-Tart Collab That Has Fans Saying "Give Me All of Them Right Now"

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