Kmart shoppers call out major blunder in 2024 Christmas range

While the items are perfect for a ‘Christmas in July’ event or ‘ugly sweater’ party, shoppers have been left baffled by Kmart’s decision to sell winter attire for a summer holiday.

Video transcript

Kmart shoppers are calling out the store's 2024 Christmas collection that features festive jumpers, vests and cardigans.

While the items might be perfect for a Christmas in July event or ugly sweater, party shoppers have been left baffled by Kmart's decision to sell winter attire for a summer holiday.

On a recent tiktok video, many people called out the retail store.

One person writing Did Kmart miss the memo that it's summer at Christmas?

Another user added.

Have these makers never experienced a summer in Australia?

No need for jumpers, However.

Plenty of others pointed out that it's not always scorching hot across Australia in December, and the jumpers could come in handy for Christmas parties, carols and work events.

What do you think?