Why Kate Middleton is officially the most fashionable royal

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·Lifestyle Reporter
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Prince William, Duke of Cambridge and Catherine, Duchess of Cambridge attend the ARK 10th Anniversary Gala Dinner at perk's Field on June 9, 2011 in London, England
Kate Middleton's style is the most popular out of all the royals - and it's not hard to see why! Photo: Getty Images.

It's been ten years since Kate Middleton married Prince William at Westminster Abbey but her white lace Alexander McQueen wedding gown remains as influential as ever.

The long-sleeve, A-line gown with a sweetheart neckline instantly took its place as the new royal dress to aspire to with designers quickly recreating the style and millions of brides-to-be setting their hearts on looking 'just like Kate.'

But that was just the beginning. Since joining the British royal family, the Duchess of Cambridge's wardrobe choices continue to go viral.

Websites such as Kate's Closet and What Kate Wore track her every outfit and, within minutes, are offering links to where fans can buy her look, or something similar — before it sells out, of course.

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TRH Catherine, Duchess of Cambridge and Prince William, Duke of Cambridge on the balcony at Buckingham Palace, following their wedding at Westminster Abbey on April 29, 2011 in London, England.     (Photo by Mark Cuthbert/UK Press via Getty Images)
The Duchess of Cambridge's stunning Alexander McQueen wedding gown inspired countless brides. Photo: Getty Images.

To this day, Kate Middleton is Britain's most popular fashion influencer. According to newly analysed Google data, Kate's style is the most searched of any royal woman with a total of 9,010 monthly searches. The term ‘Kate Middleton dresses’ has a total of 4,610 monthly searches alone.

Fashion news and features director at The Telegraph, Bethan Holt, says in his book, The Duchess of Cambridge: A Decade of Modern Royal Style, that Kate has boosted the British fashion industry by up to £1 billion (over AUD$1.4 billion) in a single year. 

Here, we list some of her best recent looks and where you can snap them up for yourself.

What Kate wore: Double-breasted blazer and lace pleated midi skirt

While it's autumn in the UK, Kate shifts seasons effortlessly with a double-breasted blazer, pleated midi skirt and casual pumps.

This refined, elegant yet comfortable outfit seems to be a favourite of the Duchess' as she attended her Earth Shot launch just eight weeks ago wearing the same ensemble in cream. 

Catherine, Duchess of Cambridge wears a protective face covering and a matching blue blazer and pleated skirt during a visit to a violence reduction unit in Prestonpans, near Edinburgh on May 24, 2021 in Scotland
Kate entered British autumn frequenting a blazer and skirt ensemble. Source: pinkvilla

Get the look

Blazer: ATMOS&HERE Gigi Blazer - $99.99

A dark haired girl wears a dark green blazer with gold buttons against a white backdrop.
Make a statement while staying sophisticated in a bold blazer. Source: The Iconic

Skirt: The Iconic - FORCAST Cecilia Pleated Skirt - $79.99

A woman wears a pastel pink pleated skirt with a white top against a white background.
Pleated skirts are a great trans-seasonal wardrobe staple, as Kate can attest to. Source: The Iconic

What Kate wore: Beulah London 'Ahana' Blush Pink Crepe Midi Dress

As an avid tennis fan, the Duchess of Cambridge attended Wimbledon earlier this year with her father, Michael Middleton.

Kate donned a pastel pink belted dress from Beulah London with a gentle puffed sleeve — a look we've seen a lot of lately in her dress collection, including the green metallic showstopper from UK label, The Vampires Wife.

Kate Middleton attends the final day of Wimbledon in a flattering pink pastel midi dress. Source: Harpers Bazaar
Kate Middleton attends the final day of Wimbledon in a flattering pink pastel midi dress. Source: Instagram/dukeandduchessofcambridge / Harpers Bazaar

Get the look

Daughters of India: Prairie Dress in Sage - $149

A caucasian woman wears a sage green and pink patterned midi dress with puff sleeves against a beige backdrop.
Puff sleeves are flattering on any body shape, allowing for a shapely silhouette. Source: Daughters of India

What Kate wore: Ghost 'Avery' Blue Wrap Floral Print Maxi Dress

To celebrate their 10-year anniversary, the Duke and Duchess shared a series of gorgeous couple snaps on Instagram. Kate was stunning in a sheer blue long sleeve dress from Ghost, a favourite label of hers.

The style was instantly snapped up by shoppers around the world, prompting Ghost to restock it before it sold out a second time.

Kate and Will celebrated their ten years of marriage with a gorgeous photo of the pair. Source: Instagram/dukeandduchessofcambridge
Kate and Will celebrated their ten years of marriage with a gorgeous photo of the pair. Source: Instagram/dukeandduchessofcambridge

Get the look

Ali Express: Kate Middleton Spring Chiffon Dress - $73

A long sleeved blue patterned dress on a beige background.
Shop Kate's ten-year wedding anniversary dress for a fraction of the cost. Source: Ali Express

Princess Diana

Twenty-four years after her death, Princess Di is still as influential as ever. In fact, she's the second most fashionable royal with 6,000 combined monthly searches.

Terms like 'Princess Diana fashion' receive over 1,900 monthly searches as well as 'Princess Diana outfits’ generating 1,300 monthly searches. While she has hundreds of iconic looks, we can't ever get past *that* 'revenge' black cocktail dress. 

We're sure that Princess Diana's fame will only skyrocket again with the launch of the highly anticipated biopic of Diana, titled Spencer, featuring Kirsten Stewart.

Princess Diana wearing a black knee high fitted cocktial dress with a pearl necklace.
No one will ever forget Princess Diana's black fitted cocktail dress that she wore on the night that Prince Charles confessed his infidelity on national television. Source: Huffington Post

Get the look

Myer: Mossman She Told Me So Off The Shoulder Dress Black - $159.95

A caucasian woman wears a black sweetheart cut off the shoulder cocktail dress against a white backdrop.
Diana's legacy lives on with this ode to her 'revenge' dress from Myer. Source: Myer

Meghan Markle 

Despite stepping away from the royal family, Meghan Markle continues to be the third most searched royal family member for her fashion.

The Duchess of Sussex receives a combined number of 5,350 searches a month to nab her style. People are searching ‘Meghan Markle dress’ over 1,300 times with ‘Meghan Markle style’ receiving over 1,000 monthly searches across the UK.

The former actor is known for her simple, chic style in earthy, tonal colours and steering towards two-tone ensembles over dresses.

Meghan Markle recycles her look with a leather-look high-waisted skirt and a cool, complimenting shirt. Source: Harpers Bazaar
Meghan Markle recycles her look with a leather-look high-waisted skirt and a cool, complimenting shirt. Source: Harpers Bazaar

Get the look

Skirt: Myer: Y.A.S Cama Leather Skirt - $180

A woman wears a black pencil leather skirt on a white background.
Shop Meghan Markle's cool understated look with a bold pencil skirt and simple top. Source: Myer

Shirt: Witchery Print Balloon Sleeve Blouse - $89.85

A woman wears a beige and sage patterned sheer shirt with billowy sleeves against a white backdrop.
When wearing a tight, bold bottom, a slight V opening in the chest keeps the flow going while the sleeves do the talking. Source: The Iconic

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