Crumbl's New Surprise Collaboration Is a Must-Have: 'Literally So Excited'

With the Kardashian-Jenner family's many businesses—from Kylie Jenner'smakeup empire Kylie Cosmetics to Kim Kardashian's shapewear Skims, Kourtney Kardashian's supplement brand Lemme, Kendall Jenner's 818 tequila and Khloe Kardashian's denim company Good American—it's easy to feel like you're living a life of luxury like the famous family.

And now their collaboration with Crumbl Cookies allows you to eat like a Kardashian-Jenner.

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Starting today (April 7) and through April 12, you can choose from six new mouth-watering cookies, all inspired by the iconic family.

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Kris' Classic Yellow Layer Cake features two layers of "irresistibly fluffy yellow cake, swirled with decadent fudge frosting, topped with a smooth chocolate glaze and finished with delicate chocolate curls."

Kourtney's Flourless Chocolate Cake is gluten-friendly and taps into her healthier lifestyle with "zero refined sugar, drizzled with a velvety dark chocolate glaze and crowned with tangy raspberries."

Kim's Snickerdoodle Crumb Cake Cookie is a "soft snickerdoodle cookie smothered in melted white chips, topped with a cinnamon streusel crunch, and drizzled with velvety white chips."

Khloe's Cookies & Cream Skillet Cookie features a "gooey dark chocolate cookie loaded with cookies & cream pieces, crowned with scoops of fresh vanilla bean cookies & cream mousse, and finished with a drizzle of chocolate ganache."

Kendall's Cookie Dough Cupcake Cookie taps in a "warm brown sugar cookie packed with rich semi-sweet chips, crowned with velvety cookie dough-inspired buttercream, crumbled cookie pieces, and topped with a signature Crumbl Cookie Dough Bit."

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And finally—possibly the best for last, depending on your flavor profile—Kylie's Pink Confetti Sugar Cookie embraces a "vibrant vanilla sugar cookie rolled in playful rainbow sprinkles and crowned with a trendsetting swirl of pink cake batter buttercream."

Pictures didn't do the cookies justice, with an Instagram video showing them all off in a chic nude box, as fans exclaimed "Literally so excited! Khloé’s looks soooo good! 🔥" and "This is by far the best week of crumbl to ever exist."

"This actually might be the best menu," another celebrated, as someone else noted, "these look amazing wow."

Others were thrilled about the new option, noting, "The flourless I’m excited for" and "Yay a gluten free option!"

Of course, there was plenty of pushback with many declaring they wouldn't be supporting billionaires, suggesting Crumbl "read the room," exclaiming it was "completely unncessary," with one doubling down "I'm confused as to why you would use them? The flavors would have sold."