Chef Pete Evans has claimed he lost over $1 million while speaking with a fan trying to access his new Evolve program.
The Facebook user asked: "So I could use The Paleo Way free but Evolve needs money or I can just sign in and look at the pretty pics on the front page! Hmm."
Pete quickly responded: "The Paleo Way has finished. I lost over a million dollars. This has much more and will enable our team to keep creating content."
The comments were shared by a Facebook page which wrote: "His *successful* Paleo Way diet that he flogged with joining fees of $99.00 a few years back, then finished up giving it away, then chucked in the towel altogether.....but it has a story!”
They also shared a number of other screenshots including some from people who were having trouble signing into the website despite having paid and not being able to find someone to contact for help after searching the website.
Another user asked Pete how to remove "heavy metals from the body", to which Pete responded: "Got a couple [of] podcasts on this in the next few weeks."
The Evolve website also reportedly tells customers they must "carefully evaluate the accuracy, completeness and relevance the information" provided.
The Facebook page continued: "But wait there is more... some of his tribe are having a spot of bother getting on board. Not only that, another wants some free advice on removing 'heavy metals'...but can you confidently rely on any advice??
"Well not if the Evolve disclaimer is anything to go by! You acknowledge you are *totally responsible* for following or not following
any advice... that is of course once you have *evaluated the accuracy* of the information! Sounds like *doing your own research*."
Facebook users quickly slammed the chef with one joking, "Cults usually do require members to give them their money."
Someone else wrote, "He lost over a million bucks on a terrible diet plan so his solution is to peddle a terrible diet plan? Okay, boss."
Another added, "If PP had just stuck to just being a Chef/ lifestyle/ TV business man I think he could have been quite successful but instead he has been hell bent on destroying his prospects by fully promoting looney toon ideas and people and conspiracies like Trump, Quanon, David Ike etc.
"What do these people and movements have to do with his core business??
I have never seen someone put so much effort into undermining his own potential success and I wonder what goes through his head."
"The fact that people are asking for advice from him on Facebook is scary," someone else said.
The former My Kitchen Rules judge recently appeared in an interview with a radical anti-vaccination party where he said "sunlight could be the best vaccine in the world".
"If people want to have a vaccine, so be it, that is their perogative, that is their choice," he said during a Facebook interview with Allona Lahn of the Informed Medical Options Party. "If other people don't want to have a vaccine, that is their choice too."
"Maybe sunlight could be the best vaccine in the world, maybe good nutrition could be the best vaccine in the world, maybe self love, and maybe hugs and connecting to other human beings."
Yahoo Lifestyle has reached out to Pete Evans for comment.
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