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Black Friday 2024 deals: The best early sales from Amazon, Target, Walmart, Wayfair and more
Here's everything you need to know about early Black Friday deals, which officially start November 29 at many of your favorite retailers.
We're nearing the middle of November! Temperatures are dropping (slowly), Thanksgiving is just around the corner, and Black Friday will be here before we even start breaking into the gravy-drenched leftovers. Early Black Friday 2024 sales have already commenced at some retailers, with big names like Amazon, Walmart, Target, Wayfair and more starting to drop some major markdowns even now.
2024's holiday shopping season looks like it just might be bigger than ever before, and we know that can seem overwhelming when trying to find the best Black Friday deals available for crossing everything off your shopping list. As you plan your holiday shopping strategy and choose the perfect gifts for treating everyone on your "Nice List", we're here to help you devise the ideal approach for maximizing your savings.
Here's everything you need to know about Black Friday, including the best deals available right now and how to really stretch your dollars for the whole holiday weekend — and beyond.
The best early Black Friday deals
Want to get a jump start on Black Friday sales? Check out our favorite already-discounted finds below.
Yahoo's senior tech writer, Rick Broida, dubbed this iPad the best overall tablet of 2024, so if you're looking for the cream of the crop, grab it while it's on sale. It boasts up to 10 hours of battery life on a single charge, a 10.9-inch screen and 64GB storage. Just back in August, the price rose to $327 — so we suggest you snap it up now while it's just about the lowest price ever.
"[It] seamlessly pairs with the rest of my Apple devices," one impressed shopper wrote. "Build quality is great as all Apple devices are. ... Charges via USB-C and includes a nice braided charger. Screen is great, speakers are clear and battery is long-lasting."
The fact that this versatile appliance (which functions as both a vacuum and mop) is down to its all-time best price is enough for it to warrant a space in our carts. But throw in a Martha Stewart endorsement, and we're tempted to buy two!
The queen of all things home recently sang its praises in an unsponsored Instagram post, calling it the "best new home appliance." She adds, "The design is simple, the parts easy to clean and anyone can use it ... Rather than sweeping (which raises dust), rather than vacuuming and then mopping, this machine does it all!"
Ready to do some Apple picking? You don't even have to drive to the orchard — just head over to Amazon and grab this lightweight MacBook Air while it's on sale.
Don't be deterred by the fact that this isn't the newest model on the market; it still boasts up to 18 hours of use per charge, a vivid 13.6-inch display and weighs only 2.7 pounds for easy toting. If you've been meaning to upgrade from your snail-like computer, it would be wise to act quickly.
Check out our tech editor's roundup of the best laptops for additional options.
Cut back on appliances — and your energy bill! — with this do-it-all helper, which serves up crispy air-fried pizzas, wings and more in a matter of minutes. The temperature is adjustable (to 450°F), the timer reliable (complete with auto shut-off) and it includes a variety of accessories — an oven rack, baking pan/drip tray, and air fryer basket — for added value and convenience (read: easier cleaning). Plus, it's cheaper right now at Target than it is at Amazon.
Is your yard in need of some heavy-duty pruning? This small but mighty chain saw is powerful enough to take down tree branches, yet weighs under 2.5 pounds. Plus, this top-seller is cordless for even more convenience.
One Yahoo editor gave it a try, writing, "While testing the Saker, I first noticed that it was very easy to hold in one hand. I also appreciated the safety features, including a safety lock that must be pressed before the saw activates. This gave me some comfort that it wouldn't just 'go off' if I squeezed it too tight while walking between locations. It's also easier to use than something like pruning shears, which can be heavy and unwieldy and take much longer to get the same job done."
Check out our full Saker Mini Chainsaw review for more.
This classic round Dutch oven is what you might think of when you hear the name Le Creuset. It's a staple of the collection, a lifetime piece made of enameled cast iron, polished and finished by hand; the colorful exterior is designed to resist chipping. It retains heat brilliantly. At 6.75 quarts, it's perfect for soups and one-pot meals, like chili. This one also has a wider, shallower profile with more surface area that makes it ideal for browning and searing meats.
Score even more faves from this Ina Garten-beloved brand at their Fall Sale, live now.
You don't want to ghost this spooky-great sale, which will save you 30% on a top-rated mattress that strikes just the right balance between comfy and supportive.
Looking for something a little different? No problem — Casper is offering up to 30% off all mattresses right now.
You can snag this behemoth of a Samsung 4K smart TV way ahead of holiday movie and Super Bowl season for an incredible $2,250 off now, as part of Samsung's early Holiday Deals.
It'll definitely make your current TV look positively ancient with its smart TV features — built-in streaming apps and voice control — plus realistic depth enhancement, 4K resolution, an anti-glare screen, bright details (even in dark scenes) and smooth motion thanks to Motion Xcelerator Turbo+. Mini LEDs mean you'll even be able to see the little things, like freckles and lashes.
A cozy Earth sounds nice, but we'll settle for a cozy bed! This set has wowed everyone from Yahoo staffers and thousands of online shoppers to — wait for it — Oprah herself. Yahoo writer Rebecca Carhart, who searched high and low to find the best cooling sheets, awarded these sheets the title of "Best Bamboo Cooling Sheets," and another Yahoo writer, Ellie Conley, is also a fan. In her review, she writes, "Slipping into bed with Cozy Earth's sheets feels almost like jumping into a pool on a hot summer day."
And what does Oprah have to say about the sheets she made famous? When they appeared on her Favorite Things 2018 list, she said, "Your bed shouldn't be where you sweat the small (or big) stuff," and called the set "the softest ever," saying it "may help regulate body temperature, meaning both chilly sleepers and hot-flashers can get a good night's rest."
Been lusting after one of these babies? We know the feeling. Well, it's your lucky day, since this Walmart deal brings the price down to even a tad less than Amazon's (its best price all year), and you can score it in more colors too.
At 4.5 quarts, this bestseller can hold enough dough to make up to eight dozen cookies at a time (though it won't take up much room in your kitchen). It comes with a beater, dough hook and whisk attachments for making practically any baked good under the sun, and will give your arms a break by doing all of the mixing. Plus, you can let it run while you prep other ingredients.
We can't get over the sale price ($378!) on this shiny 65-inch set from Vizio. The vibrant 4K picture quality is top-notch, and it also includes Dolby Vision HDR, which boasts incredible brightness. In addition to its crisp, clear display, this set comes with the brand's SmartCast, which streams thousands of movies and shows.
Smaller shoulder bags are very in style this year, but sometimes, it's nice to have a crossbody strap to go hands-free. This bag comes with one so you can wear it both ways. Get it in black, brown, burgundy, green or white while it's over 65% off ahead of Black Friday.
"Just large enough to comfortably fit my phone, wallet, sunglasses, and e-reader. It's so chic, but still simple enough for everyday use," shared one fashionista. "I haven't used the longer strap yet, because the shoulder strap is the perfect length!"
Sometimes all you need is a classic Spruce replica to light up your home year after year. This pre-lit staple features hinged branches with covered green PVC tips for a fresh and authentic look without the mess. It comes in eight different sizes ranging up to 10 feet, so you can easily find the size you need.
"I usually purchase live trees but with the rising costs I decided to purchase an artificial tree this year," explained a Wayfair shopper. "I am pleased with this tree. Once fluffed it was beautiful and I didn’t miss the real tree except that fresh scent."
Sometimes all you need to be happy is a good ol' puffer coat. If you want to wrap yourself up in a sleeping bag without feeling like the Stay Puft Marshmallow Man, this puffer is key. The snatched waist and pretty pink shade are flattering in all climates.
Have you ever seen a kitchen appliance as lovely as this stunner from Drew Barrymore's home goods line? You won't mind keeping this on your counter while your cozy stews and braises bubble away.
It can hold enough food for about seven people, and the light-up display is a fun touch. Plus, this sale price is about as low as it gets.
Gordon Ramsay approves of this brand, and you know how particular the celebrity chef is. The pans' hybrid construction combines the best qualities of stainless steel, cast iron and nonstick for a one-of-a-kind product that, according to Ramsay, "is highly versatile and cooks exceptionally well."
They're made of aluminum sandwiched between stainless steel for expert heat conduction and distribution, and their nonstick interiors make them a breeze to clean. Plus, the signature hexagonal etching helps encourage browning. With this starter set, you'll get the 12-inch, 10-inch and 8-inch Hybrid pans, plus lids for each.
Check out our roundup of the best pots, pans and cookware sets of 2024 for more.
A wide range of ages will love playing and snuggling up with their Squishmallow plushie, many of which are on sale.
This cute cat, Tahoe, is one of Amazon's most gifted stuffed animals, but there are plenty of fun characters to choose from, each with different interests and personalities. Tahoe happens to be an impressive 67% off (prices vary).
You'll be so relieved you had this portable air compressor in the trunk when you realize one tire's looking a little floppy. It takes just minutes to pump it back to normal, and you can do all four on a single charge. You can also use it on b-balls, bike tires and balloons.
Snag it while it's down to the lowest price we've seen (a worthwhile deal, even if the starting price is as inflated as your tires will be).
Mangia! If there's an avid home cook on your holiday gift list, they'll love making noodles of all shapes, thanks to this No. 1 bestseller's bevy of attachments. Plus, it not only extrudes the dough, it mixes it too!
Our price trackers tell us this is as low as it gets, so snap it up, stat!
With their compact design, AirTags can easily be attached to just about anything. Whether you're keeping tabs on your bike, keys or lost luggage, at less than $20 apiece your peace of mind has never been more affordable.
The brand that makes everyone's favorite comfy boots is also behind this irresistibly plush blankie, which is made of warm and stylish faux fur.
It's only dipped lower than its current price for Prime Day — and by just a few bucks — so snag one for you and another for a loved one while you can save nearly 50%.
There's never a good time for a flat tire, but they always seem to happen at the absolute worst moment. That's where the portability of this tire inflator shines. It doesn't take up much room and, once you've charged the removable battery, it's ready to go whenever you need it. The built-in nozzle and hose storage will also keep everything organized when it isn't in use.
The latest smartwatch from the Cupertino company features a larger display while somehow being thinner and lighter, advanced health and fitness features and a faster-charging battery.
Said one five-star reviewer, "The battery life is phenomenal, I can literally go 2 days without charging. When I do have to charge it, it’s full in about 30 [minutes]."
When is Black Friday 2024 and when do Black Friday deals start?
The extra-long-weekend holiday officially kicks off on Friday, Nov. 29, and includes sales through Cyber Monday on Dec. 2. But we're already spotting some major markdowns weeks ahead of the big holiday — keep on scrolling for some of our favorite deals!
Why is it called Black Friday?
The day following Thanksgiving has long been known as "Black Friday" — but why? Some believe the term began as a reference to the fact that many retail businesses operate at a financial loss (AKA "in the red") for much of the year until the day after Thanksgiving, when the huge increase in sales causes them to finally turn a profit, putting them "in the black". However, there is a more precise origin for the usage of Black Friday, and it dates back to the 1960s.
Police in Philadelphia began using the term "Black Friday" to describe the pandemonium caused when an influx of the area's suburban residents flooded the city to begin their holiday shopping, which in some years coincided with the weekend's annual Army-Navy football game, adding extra chaos into the mix. After becoming popularized in Philly, the term spread until, by the 1980s, retailers began to use the phrase as a reference to their preferred "in the red" to "in the black" definition, which put the emphasis on profits.
Shopping Strategies for Black Friday 2024
Do your research: Julie Ramhold, consumer analyst with DealNews.com, advises shoppers to make a list of items that they're interested in buying, then note their current prices. That way, you'll be able to spot a great Black Friday deal as soon as you see it. Adds Kristin McGrath, shopping expert with RetailMeNot: "The most important thing is to know exactly what you want. What specs you want in a TV or laptop and which headphones you want." According to Kristen Gall, retail and shopping expert for Rakuten, "Consumers shouldn't assume that just because a product is discounted that it's the best price out there. I recommend checking for the product on one to two other retailers to compare the regular price with a potential 'sale' price to ensure you're actually getting the best deal."
Stay on top of the ads: Pay attention as Black Friday ads come out, Ramhold advises. "It may be helpful to follow your favorite retailers on social media and sign up for their email newsletters as well, since they may announce the ad release that way as well as other important details, like when the sales will begin." Gall calls these ads "your Black Friday road map for deals."
Check out holiday price guarantees: Have a few favorite retailers? "Check to see if they're offering any kind of price match or guarantee for Black Friday," Ramhold says. The idea is that you'll know whether you can request that your preferred retailer match a competitor's price during a Black Friday event, or if you'll have to shop the competitor instead. "And if there's a price guarantee in place, it's good to know that if you buy something early on and it later drops in price, you'll be able to receive a price adjustment for the difference," Ramhold adds.
Try to get cash back: "In addition to doing a price comparison, you can ensure you are getting the absolute best price by stacking deals to maximize savings," Gall says. "Cash-back services like Rakuten allow you to earn cash back on top of sale prices. For extra savings, plan to apply promo codes or digital coupons, and use a rewards credit card to extra earn points or cash back."
The best Black Friday 2024 deals to look out for
Let's get down to the nitty-gritty: Gall believes that retailers' overstock categories are the biggest predictor of Black Friday gold. That includes "home goods, gardening and furniture that they may have not gotten rid of during Labor Day weekend sales," she says. But, she also notes that Black Friday will also focus on "bigger-ticket items, such as tech, including laptops, TVs and more."
Apple products: Look out for great deals on AirPods, especially AirPods Pro, which are "still immensely popular, and retailers like Walmart, Amazon, Target and Best Buy will likely offer the lowest price of the year," says McGrath.
Kitchen appliances: KitchenAid mixers are the products to watch, McGrath says. Black Friday deals knock the price down enough that these expensive classics are more affordable for many shoppers. Last year, we saw KitchenAid stand mixers sell out quickly, so be ready to jump on a good deal if you see it.
Laptops: Ramhold calls these "one of the quintessential Black Friday items."
Smartphones: Major retailers will offer the latest Android smartphones and iPhones bundled with gift cards worth hundreds, "which can be used on later purchases and boost the value of these deals," Ramhold predicts.
Toys: Historically, the best toy sales happen in December, Ramhold says, but "Black Friday toy deals should be pretty big." Expect up to 85% off at major stores, she says.
TVs: McGrath recommends studying major retailers' Black Friday ads so you can pounce on the TV you want before it's gone. "Stock sells out quickly on the best-priced sets, and there are always a few headline-making deals that get a ton of hype and sell out in minutes," she says. "Zero in on the 4K TV you want, have some backups and get ready to shop as soon as the Black Friday sale kicks off."
Where are the best Black Friday deals?
As always, retailers will be competing with each other for your business this Black Friday. While there's always a fair amount of overlap, certain retailers specialize in certain kinds of products.
"Check out Amazon, Walmart, Target and Best Buy for tech. Wayfair and Overstock always offer incredible home goods deals," McGrath advises. "Gap, Old Navy and Target lead the pack when it comes to clothing deals. Walmart is always strong on Black Friday in the toy department. Home Depot and Lowe's don't do as splashy sales as some of the big-box contenders, but they have great values on Black Friday for big-ticket home items, smart home devices, home security bundles, grills, tool sets, power tools and even ladders. They're also some of the best sources of appliance package deals. And do not forget about Kohl's, which often offers extra Kohl's Cash with purchase. Oftentimes, they'll have the same price as a competitor on things like small appliances and smartwatches, but also throw in some Kohl's Cash to make the deal sweeter."
The reviews quoted above reflect the most recent versions at the time of publication.