Baby lounger sold by Amazon, Big W recalled over suffocation fears

A pillow for babies and newborns sold by Amazon and Big W has been urgently recalled over suffocation fears.

The Boppy Hug & Nest Newborn Lounger, by supplier BPM Australia Pty Ltd, was recalled by Product Safety Australia on Friday.

Product recall - Boppy Hug & Nest Newborn Lounger. Photo: Product Safety Australia.
The Boppy Hug & Nest Newborn Lounger has been recalled. Photo: Product Safety Australia.

"If left unsupervised, a baby or child may roll off the pillow or move into a position that obstructs breathing," the recall notice stated.

It's feared that this may cause the infant to suffocate, which can lead to 'severe injury or death'.

Consumers are instructed to stop using the product and return it to the place of purchase or BPM Australia for a full refund.

The lounger was sold nationally in-store and online at children's stores and expos from December 9, 2020 to September 16, 2021.

Retailers that sold the product include Amazon AU, Baby Junction, Big W and Chicco among others.

More information can be found by contacting the place of purchase, or BPM Australia Pty Ltd on 02 9457 0000 (Mon-Fri, 9am-5pm AEST), via email at or at

Boppy Hug & Nest Newborn Lounger product details:

Ref: 07 079939 470 000

Code: 79939

Barcode: 8058664076710

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