VCs and founders talk finding (and keeping) product-market fit at TechCrunch Disrupt 2024

You've got the product — now how do you find customers? And once you find those customers, how do you keep them coming back for more? At TechCrunch Disrupt 2024, taking place October 28-30 in San Francisco, we're bringing Spenser Skates, April Underwood and Tamar Yehoshua to the Builders Stage to discuss how startups can find true, lasting product-market fit.

Whether a startup is building AI-powered robots or a fresh social media app, founders need to know what audience they're building for. Our panelists know firsthand how to find product-market fit since they've tackled these challenges themselves as founders, advisers and executives at some of the biggest tech companies in the world.

Spenser Skates is the CEO and co-founder of Amplitude, a publicly traded software company that helps companies grow their audience with data analytics.

April Underwood is the co-founder of Adverb Ventures, an early-stage venture capital firm backing pre-seed to Series A founders. Before launching Adverb, Underwood was CPO at Slack and Director of Product at Twitter. She also serves on the board of public companies like Zillow and Eventbrite, advising executives on product strategy.

Tamar Yehoshua is the President of Product and Technology at Glean, an enterprise AI startup, and a venture partner at IVP. She has been a VP at Google, working on privacy and search, and a CPO at Slack, guiding the company through going public and getting acquired by Salesforce.

TechCrunch Disrupt 2024 will take place in San Francisco from October 28-30. Buy your pass today.