Taylor Swift Is a Louis Vuitton Lover in $10K Outfit and Piles of Jewels as She Cheers Travis Kelce in the AFC Championship

Swift and her family showed out to support boyfriend Travis Kelce and the Kansas City Chiefs as they vie for a spot in the 2025 Super Bowl

David Eulitt/Getty Taylor Swift in 2025

David Eulitt/Getty

Taylor Swift in 2025

Taylor Swift never goes out of style, especially at Arrowhead Stadium.

On Sunday, Jan. 26, the pop superstar showed off her latest game-day 'fit in attendance to support her boyfriend, Kansas City Chiefs tight end Travis Kelce, as his team takes on the Buffalo Bills in the critical AFC Championship game.

Swift, 35, rocked a black and gold Louis Vuitton Monogram Jacquard Knit Jacket which retails for $5,000 with a matching LV Spark Beanie, priced at more $550. She completed the look with a $2,850 Louis Vuitton chain wallet, black pleated miniskirt, red tights and heeled combat boots.

She arrived at the game with her parents Andrea and Scott and her brother Austin fully decked out in Chiefs gear to cheer on Kelce, 35.

David Eulitt/Getty Taylor Swift in 2025

David Eulitt/Getty

Taylor Swift in 2025

The “Cruel Summer” singer similarly turned heads at last week’s Chiefs playoff game — rocking a head-to-toe Chanel getup that set the star back over $22,000, including a black and white tweed coat, an oversize double C Chanel disc earrings and Chanel mini flap bag. And she paired the monochromatic look with her classic red lip and effortless swooping bangs.

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After Swift confirmed her relationship with Kelce by making a surprise game-day appearance in September 2023, she’s become a stadium fashion mainstay — rocking everything from vintage Chiefs gear to Versace as she cheers on her boyfriend from her spot in the box.

At the Chiefs 2024-2025 season opener, the star put her own sexy spin on the Canadian tuxedo, pairing a denim corset top with high-waisted jean shorts and deep red knee-high boots (with a casual Louis Vuitton purse, of course).

Jamie Squire/Getty; David Eulitt/Getty (3) Taylor Swift Kansas City Chiefs Game Day Outfits

Jamie Squire/Getty; David Eulitt/Getty (3)

Taylor Swift Kansas City Chiefs Game Day Outfits

Related: Every Game Day Outfit Taylor Swift Has Worn to Cheer on Travis Kelce

Throughout the season, she’s played with plaid on several occasions: stunning in a Vivienne Westwood red and brown plaid set on Oct. 7 and a chic red and black Versace blazer and miniskirt set on Nov. 10, in addition to her eye-catching look last week.

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And the “Blank Space” performer has proven that she never fails to impress in red. On Sept. 15, Swift went for an oversize vintage Chiefs tee — which she styled as a dress — as the team faced the Cincinnati Bengals. On Nov. 29, the Grammy winner opted for a low-key red Louis Vuitton quarter-zip, and she wore a fluffy-frilled red Charlotte Simone coat on Dec. 21.

Swift is currently on a rare break from the stage after the conclusion of her record-breaking Eras Tour in December, which grossed an eye-popping $2 billion and reached over 10 million fans across the globe. Kelce managed to catch his girlfriend own the stage a handful of times over its run — even making a surprise cameo appearance during one of her shows in London.

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