See All the 2025 Super Bowl Commercials

Jessica Sager

18 January 2025 at 8:27 am·3-min read

We don't even know who's playing in the big game yet, but 2025 Super Bowl commercials are already trickling in online.

Super Bowl LIX is on Feb. 9, but those of us (i.e., Jets fans) who watch the game for purely the pop culture moments are in luck if we don't want to stay up past Kendrick Lamar's halftime show, because a number of 2025 Super Bowl ads are already being teased by major brands.

This year, we can expect to see ads for Super Bowl veteran brands including Anheuser-Busch (which will have five different ads for a total of three minutes), Taco Bell, Hellmann's, Doritos, Dove, Mountain Dew, Jeep, Booking.com, Rocket Mortgage, Tubi, Reese's, WeatherTech, Instacart, DoorDash, TurboTax, Nerdwallet, Pringles, GoDaddy, MSC Cruises, Stella Artois, SquareSpace and even the NFL itself—to name just a few. Meanwhile, commercials for others, including Bosch, Häagen-Dazs, Ritz, Duracell and Totino's Pizza Rolls, will make their Super Bowl debuts in 2025.

One brand we won't see this year? State Farm, who reportedly scrapped their 2025 Super Bowl commercial after backlash for allegedly refusing to renew policies and coverage for those who lost their homes in the California fires, which are still raging as of this writing in mid-January. (While you're here, find out how to help those affected.)

Phew! If, somewhat ironically, you don't want to sit through commercials to watch ... other commercials, you're welcome: Here is every 2025 Super Bowl commercial, to be updated in real time during the big game.

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Super Bowl Commercials 2025

Doritos 2025 Super Bowl Commercial Teaser

Creed Humphrey, Chris Jones, Patrick Mahomes and Xavier Worthy of the Kansas City Chiefs appear in a focus group-themed ad for Doritos' "Crash the Super Bowl" campaign ahead of the game, in which they playfully rib Mahomes: "It's kind of weird to see a commercial without Patrick in it."

FanDuel 2025 Super Bowl Commercial Teaser

FanDuel's 2025 Super Bowl ad promises some Manning vs. Manning (as in, Eli Manning vs. Peyton Manning) action.

GoDaddy 2025 Super Bowl Commercial Teaser

GoDaddy's 2025 ad teaser features a racer with red gloves whose identity is kept obscured.

Häagen-Dazs 2025 Super Bowl Commercial Teaser

Like GoDaddy, the big reveal for Häagen-Dazs will be who's driving. Tune in on Feb. 9 (or just check back here)!

Reese's Peanut Butter Cups 2025 Super Bowl Commercial Teasers

Reese's issued some teasers ahead of the big game for a new chocolate lava cake-inspired peanut butter cup variety. In one, an old woman on a motorized scooter races towards a volcano screaming "Lava!", while in another, a bride does the same on foot.

SquareSpace 2025 Super Bowl Commercial Teaser

In SquareSpace's 2025 Super Bowl ad teaser, the theme is "A Tale as Old as Websites." It features a man delivering newspapers while riding a donkey, all set to bagpipes.

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