‘Crazy’: Aussies vow to boycott Cadbury

Popular chocolates to double in price. Picture: Supplied
Popular chocolates to double in price. Picture: Supplied

Australians have lashed out at a “crazy” decision to double the price of two of Australia’s most iconic chocolate treats.

On Friday morning, Cadbury announced the beloved Freddo Frog and Caramello Koala will jump from $1 to $2.

Cadbury explained the first change to the product in more than decade is the result of increasing cocoa prices.

Caramello Koala to double in price. Picture: Supplied
Caramello Koala to double in price. Picture: Supplied
The products will now cost $2. Picture: Supplied,
The products will now cost $2. Picture: Supplied,

“Our Freddo Frogs and Caramello Koalas have delighted chocolate lovers for generations,” the company said in an announcement to social media.

“Due to the record global price of cocoa and increased input costs, we have adjusted the RRP from $1 to $2, the first price change in over a decade.”

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Cadbury were quick to reassure chocolate lovers that the price jump will not impact the cost of sharebags of the beloved treats.

“Share bags of Freddos and Caramello Koalas are also available and offer great value,” they said.

“We appreciate your understanding and continued support as we strive to deliver the high quality chocolate you love, made with the best local ingredients.”

Aussies have been quick to slam the shock announcement, with some vowing to stop purchasing the treats all together.

“I’m a chocoholic and I won’t be buying Freddos anymore,” one person commented on Facebook.

“$2 well good luck in keeping up the sales,” another wrote.

Others called the move “crazy” and claimed the change would be equivalent to paying “a dollar a bite”.

“I know prices of groceries have been going up and I’ll allow that but this is outrageous,” one person said.

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“You know the world has gone bonkers when a good old Freddo Frog is now $2!” another commented.

The company made the announcement on Friday
The company made the announcement on Friday.

Others questioned why the chocolates have increased in price when they appear to be smaller than they used to be.

“1st price rise in over a decade, but when they do, it’s a 100% price increase!” another shocked commenter said.

“Let’s see if that price comes down when cocoa prices do. That would the real show!”

However, some fans of the sweet treats were a little more understanding of the price change.

“Global price of cocoa has sky rocketed, not much can be done unfortunately,” one person said.

Another social media user said “at least we are told an explanation as to why not many other companies do this”.