Yahoo Lifestyle Marks & Spencer reveals what Brits really want this Valentine’s Day
Not sure whether to buy flowers, chocolate, or something else? Here's everything you need to know.
Wondering what to get your loved one for Valentine’s Day? Whether you’re spending the day with a partner, friends, or family, one of our favourite retailers, Marks & Spencer, has just released the results of a survey asking over 2,000 Brits what they actually want for Valentine’s Day this year.
M&S revealed that while 39% of Brits believe they often get the right gift for their partner, only 26% always nail it.
👉 Go straight to Marks & Spencer
💌 Browse Marks & Spencer's Valentine's Day collection
❤️ Shop Valentine's Day gifts for her
❤️ Shop Valentine's Day gifts for him
❤️ Shop Valentine's Day flowers
Whether it's charming bouquet of flowers, romantic night in, heaps of chocolate or their favourite fragrance, here's what to buy if you want to absolutely ace gifting this year.
❤️ What Brits actually wants this Valentine's Day ❤️
💐 Flowers for the hopeless romantic 💐
Flowers remain one of the most popular (and wanted) gift for Valentine's Day, with 25% of women saying it's what they’d like most on the day. So, while it's the most obvious gift choice, it's also a failsafe option that'll earn you serious brownie points.
From chrysanthemum and roses to vibrant seasonal bouquets, M&S has over 50 beautiful bloom options this year, with prices starting from as little as £25.
Marks & Spencer
A classic choice for Valentine's Day, this beautiful bouquet of roses is currently M&S's bestseller.
🍴 Romantic dinner for the foodie 🍴
Overall 26% of people like to mark Valentine's Day with a romantic dinner, and with M&S's great meal deal offering, it's a no-brainer. The M&S Valentine's Dine In Meal Deal this year includes one starter, main, side, dessert and drink for just £25. You can pick it up in-store, or order it on Ocado to have it delivered straight to your front door.
You may be surprised to know that romantic dinners are less appealing to women (25%) than men (32%). That said, one thing is clear: when looking at the nation's favourite ways to celebrate, spending time with loved ones is important, with 41% of survey respondents naming it their top choice for how to spend Valentine's Day.
Get one starter, one main, one side, one dessert, and one drink for just £25. Order by 14th February 2025.
🍫 Chocolate for the sweet-toothed 🍫
Chocolate is, unsurprisingly, one of the most received gifts on Valentine's Day, with 24% of people having received the sweet treat, and it remains one of the most popular choices. After all, you can't go wrong with a good box of chocolates or a luxury foodie hamper filled with a mix of chocolate, prosecco, and pamper goodies.
Marks & Spencer
Feast your eyes (and taste buds) on a variety of goodies, ranging from chocolate dipped honeycomb pieces to sparkling wine and ice cream-shaped chocolates. You're certainly in for a treat with this indulgent hamper!
Surprise someone special with this gorgeous selection of chocolate brownies, each topped with a heart shaped sugar sprinkles and freeze-dried raspberry pieces.
💝 Perfume or cologne for the fragrance lover 💝
Perfume or cologne is another strong contender, particularly among younger couples, with 31% saying they'd like to receive a bottle of their favourite scent.
M&S's own range of fragrances have become hugely popular in the last few years for their luxury-smelling scents at very affordable prices. One of our favourites is the Apothecary Restful Eau de Parfum, which has notes of black pepper, frankincense, cedarwood, and rose to create a wonderfully balanced and calming scent.
You can find it inside M&S's bargain £30 Wellness Box, which contains 10 premium, hand-picked products that are worth over £100. An ideal gift for someone who needs some TLC.
Marks & Spencer
This epic value beauty box features everything you need for some well-needed self-care and TLC in the new year, including luxury skincare items that will give you glowing skin and pampering bath treats.
Marks & Spencer
Someone you love can find their new signature scent with this Discover gift set of some of M&S's best-selling fragrances. There's also a men's discovery set here.
More M&S Valentine's Day gifts worth browsing
Marks & Spencer
Go above and beyond this Valentine's Day with this extra-special gift bag with six premium pamper products handpicked by the M&S team.
Marks & Spencer
This letterbox gift is one of Marks & Spencer's most popular editions with over 3,000 five-star reviews. It's great for any celebration, and comes with six delicious treats.
Marks & Spencer
Switch things up this year and gift something that lasts forever, with this super stylish shoulder bag in a gorgeous bold red colour.
Marks & Spencer
There's nothing a candle scented with sweet notes of yuzu and pomegranate can't fix this Valentine's.
Marks & Spencer
This carefully curated selection includes a body wash, hand cream, bath salts, mini diffuser and a bath sponge – all designed to complement one another with their soothing scents.
Marks & Spencer
Combining zesty freshness with woody accents, this particular fragrance is a bestseller in women's fragrance.
