Jhené Aiko’s Wellness Brand Jhenetics Provides Stress Relief to Frontline Workers Battling Wildfires

Singer Jhené Aiko’s wellness brand Jhenetics has teamed up with the Los Angeles Fire Department Foundation and massage therapists from Manly Handz mobile spa to provide massages and stress relief to frontline workers battling wildfires.

The Grammy nominee, who lost her own home in the Palisades fire, provided massage therapists with Jhenetics’ CBD-infused line of elixirs, body balms and lotions to assist first responders near the Pacific Coast Highway.

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This marks the first effort in Jhenetic’s ongoing initiative to use its homeopathic wellness relief at these massage stations providing relief for the men and women risking their lives to contain the fires on the frontline in Los Angeles as the city enters another week of the ongoing crisis.

Jhenetics will be hosting these relief stations at frontline posts, donation centers, shelters and more around the greater Los Angeles area. The brand will continue to provide free massages, stress relief and pain management to those in need as part of the Jhenetics brand’s overall wellness initiative to give back to the city that raised Aiko and served as a launchpad for her Jhenetics brand.

“The recent fires across Los Angeles County have profoundly affected us all,” reads a statement from Jhenetics. “As we try to make sense of these tragic events, we have been moved to be of service to our first responders and families affected by the fires.”

“With sudden change comes uncertainty, but we must remain grounded. These challenging times are an opportunity to be there for one another and build a stronger community. Inspired by the support of family, friends and community…we will adapt, regenerate and move forward with intention and love.”

Walmart, Target, APL, Alo Yoga, Bubbles, Collina Strada, Todd Snyder, Rebecca Minkoff, LoveShackFancy and Rails are also among the brands sharing resources with people affected by the wildfires.

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