Hershey’s Kisses Are Coming in a Never-Before-Seen Flavor

If you haven’t been up to date on candy news with the whirlwind of the holidays, you should know Hershey’s just dropped some seriously exciting flavors in 2025. We’re talking brand new Reese’s Red Velvet Cups and Kit Kat Bears for Valentine’s Day.

But another classic Hershey’s candy is also getting a limited-edition spin, and it’s giving us heart eyes—even though it has nothing to do with the holiday of love. Hershey’s Kisses are coming in a first-of-its-kind flavor we’ve only ever dreamed about. Well, that's because its inspiration comes from fiction.

New Harry Potter Butterbeer Hershey’s Kisses

Yep, we’re talking about everybody’s favorite fictional beverage—the delicacy of the Wizarding World: Butterbeer.

Hershey’s is taking its Harry Potter collaboration, which brought us specially designed and packaged chocolate bars and Kisses, even further with the latest limited-edition Butterbeer Hershey’s Kisses flavor, bringing the bewitched beverage to the candy aisle for the first time.

In the books, Butterbeer is described as a sweet, bubbly drink with a rich, buttery flavor. Most muggle iterations (like what you’d find at Universal Studios) taste like a blend between butterscotch and cream soda, usually with a whipped cream topping. So, how does that translate into candy form?

The new candies are nothing like your traditional Hershey’s Kisses—there’s no chocolate involved whatsoever. They are made with a gold-colored creme and filled with Butterbeer-flavored creme and will taste just like you’ve pulled up a barstool at the Three Broomsticks pub.

For fans of Harry Potter, tasting Butterbeer has always been a dream—right up there with sampling Turkish Delight from The Chronicles of Narnia or a real Wonka Bar. While we can’t confirm exactly how authentic the flavor is, Hershey’s nostalgic nod to the fandom has Potterheads paying attention. “I’ve never needed something so bad,” one fan commented. “I already know I’m gonna need like 10 bags!” shared another.

Although these Butterbeer-flavored Kisses might look like they belong in a Halloween or even holiday candy lineup, they’re actually launching for the 2025 Easter season. Yes, that means you have a few months to go before you can try the enchanted treats. But all the more time to get excited—and fans (of both candy and Harry Potter) are already “freaking out for these.”

The candies are listed on Walmart’s website in nine-ounce bags for $4.48. While Walmart is an early listing, the Kisses aren’t exclusive to the retailer, so you can expect to find them at other candy outlets nationwide. But, if the buzz is any indication, these limited-edition Kisses are bound to fly off shelves—so keep an eye out if you want to give them a try.

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