Crypto mogul eats banana he bought for $6.2 million and offers to buy 100,000 more from fruit vendor

Justin Sun ate the  banana art piece at a press conference in Hong Kong (X/Justin Sun)
Justin Sun ate the banana art piece at a press conference in Hong Kong (X/Justin Sun)

The crypto entrepreneur who bought a banana duct-taped to a wall for $6.2 million last week has eaten it.

Justin Sun knew he wasn’t meant to eat the banana when he originally purchased it. Yet, in a room filled with media personnel at a hotel in Hong Kong, the 34-year-old TRON cryptocurrency founder swallowed the banana like it was any other.

Before taking a bite, Sun sang the praises of Italian artist Maurizio Cattelan, arguing conceptual art was similar to cryptocurrency as he described the banana as “iconic.”

“It’s much better than other bananas,” Sun proclaimed. “It’s really quite good.”

Cattelan, 64, debuted the artwork at Art Basel in Miami, Florida, in 2019, titling it “Comedian.”

The banana, which was regarded as “the most expensive piece of fruit in the world,” was sold to Cattelan for 35 cents from a vendor outside the Sotheby’s auction house in New York where Sun bid on it.

Justin Sun bought the $6.2 million banana at a Sotheby’s auction in New York (X/Justin Sun)
Justin Sun bought the $6.2 million banana at a Sotheby’s auction in New York (X/Justin Sun)

Upon hearing how much Sun bought the fruit for, the vendor, Shah Alam, was in disbelief. Sun then promised to buy 100,000 more bananas from Alam, or $25,000 worth of produce, in a series of posts on X/Twitter.

“As the owner of a fruit stand in Manhattan’s Upper East Side, Mr. Shah Alam inadvertently became a crucial contributor to a groundbreaking piece of art. This banana, far from being an ordinary piece of fruit, has taken on profound cultural and artistic significance,” he wrote on Thursday (November 28).

Justin Sun vows to buy 100,000 more bananas from the vendor who sold the fruit to the artist (X/Justin Sun)
Justin Sun vows to buy 100,000 more bananas from the vendor who sold the fruit to the artist (X/Justin Sun)

“To thank Mr. Shah Alam, I’ve decided to buy 100,000 bananas from his stand in New York’s Upper East Side. These bananas will be distributed free worldwide through his stand. Show a valid ID to claim one banana, while supplies last,” Sun continued.

 (X/Justin Sun)
(X/Justin Sun)

He added: “This is not just a unique event but also a celebration of the beautiful connection between everyday life and art. I hope this gesture will help share the meaning of this special art story with more people.”

However, the 74-year-old vendor wasn’t thrilled by Sun’s promise. Speaking with The New York Times, Alam outlined the realities of fulfilling Sun’s enormous order. He said procuring tens of thousands of bananas from the Bronx wholesale market would cost him thousands, not to mention the practical difficulties of moving the boxes each containing 100 bananas.

“There’s not any profit in selling bananas,” Alam told the outlet before noting his net profit would only be $6,000 and because he only makes $12 an hour, working 12-hour shifts, he would have to forfeit the money to the stand owner.

The 53-year-old stand owner, Mohammad R. Islam, told The New York Times he’s split the profit evenly between himself, Alam, and his six other employees.