Billy McFarland Reveals Fyre Fest 2 Details — and Cheese Sandwiches Will Be on the Menu

Ticket packages for the festival are priced from $1,400 to $1.1 million

Mark your calendars: Fyre Festival 2 officially has a date.

On Monday, Sept. 9, the Fyre Festival founder Billy McFarland revealed some new details about the controversial follow-up, eight years after the 2017 event. McFarland, 32, told Savannah Sellers on TODAY they've set a date for the festival: April 25-28, 2025.

“We have a private island off the coast of Mexico in the Caribbean, and we have an incredible production company who’s handling everything from soup to nuts," he said.

The exact island has yet to be revealed, but they're aiming to use a location that already has lodging and places to eat. "We are developing and building out the private island for the actual festival festivities" with the help of an unnamed production company, McFarland added.

Related: From Unpaid Workers to Death Threats: 5 Shocking Things We Learned From the Fyre Fest Docs

As for entertainment, McFarland said he hasn't booked any talent just yet. This time around, he wants to give attendees more than just a music experience at the festival.

“It’s not going to be just music — for example, karate combat. We’re in talks with them to set up a pit to have, like, live fights at Fyre Festival II.”

McFarland has already sold 100 $500 tickets for the event. There will be different levels for the experience, with ticket packages ranging from $1,400 to a cool $1.1 million.

The latter boasts a luxurious experience, says McFarland. “You will be on a boat, have the luxury yachts that we partner with who will be docked and parked outside the island,” he explained.

“But once again, Fyre is not just about this, like, luxury experience. It’s about the adventure. So you’ll be scubadiving with me. You’ll be bouncing around to other islands and other countries on small planes.”

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McFarland, who was found guilty of two counts of wire fraud in relation to the festival and served time in prison from 2018 until 2022, was asked on TODAY how he plans on recruiting talent, following the chaos.

"I think that most people, once they kind of get under the hood and study the plans and see the team behind Fyre II, they see the upside," he said. "We have the chance to embrace this storm and really steer our ship into all the chaos that has happened."

"And if it’s done well, I think Fyre has a chance to be this annual festival that really takes over the festival industry.”

The original iteration of Fyre Fest took place in April 2017. Attendees paid tickets upwards of $1,500 for a festival in the Bahamas with performances from Blink 182 and Migos promised, along with big-name models and influencers. It had compared itself to Coachella, so expectations were reasonably high.

Upon arrival, guests learned that the luxury accommodations were no more than makeshift tents and folding chairs. The event was disorganized, upset attendees and even inspired two documentaries about the chaos: Netflix's FYRE: The Greatest Party That Never Happened and Hulu's Fyre Fraud.

Related: Fyre Festival Organizers Issue Apology and Explain What Went Wrong: 'We Were Simply in Over Our Heads'

One menu item guests can expect at Fyre Fest 2? Cheese sandwiches, a wink at the food served in a styrofoam container that had taken the internet by storm.

“We will have cheese sandwiches,” McFarland said. “They’re going to be super expensive, too. We’re going to make them, like, really good. That’ll be the highest-priced food item, I think.”

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