Here’s Which Beer Is Most Popular in Your State, According to a New Report

Do your beer preferences line up with your neighbors? This recent study aims to find out.

A new report from the platform Coffeeness aims to quantify Americans’ preferences for a cold one. The German site, known for its extensive archive of coffee machine reviews and other beverage content, just released its findings in a state-by-state report.

The site analyzed data from both YouGov’s Popularity Ratings and Google Trends (specifically, search interest) across all 50 states. The Coffeeness team then ranked the most-searched beer brands for each state and incorporated insights based on regional tastes.

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It’s crucial to note that Coffeeness didn’t examine sales data or consumption metrics, so this only provides a glimpse into which brands are on Americans’ minds.

Here’s a look at the report’s biggest takeaways — and if they’re any indication, Americans genuinely value their Miller Time.

There’s one clear favorite

Whether it’s an after-work pint or a weekend barbecue, Americans seem to have one thing on their minds: Miller Brewing Company. This Wisconsin-based brewery garnered the highest search interest in 30 states, according to the report, making it the most-searched beer in the nation. It remains unclear if this data points to interest in the brand’s flagship Miller Lite or High Life — or both — but either way, this sessionable lager is drawing interest from 60% of the population.

“Miller’s widespread appeal likely stems from its accessibility, consistent flavor profile, and strong marketing presence,” the report explains.

Guinness emerges as an underdog

Folks in two southern states, South Carolina and Georgia, also showed a high degree of interest in Guinness. This Irish stout was a popular search term in New Jersey, where it similarly became the top-searched brew. “New Jersey has significant Irish-American communities, particularly in urban areas, where the tradition of enjoying a pint of Guinness may be more culturally embedded,” the report states.

Otherwise, the authors highlight the expansion of craft beer culture in the Southern states, which could indicate that drinkers are more open to exploring beverages outside of the standard American light lager.

New England’s tastes vary widely

While many of the report’s preferences follow regional trends, the Northeast displays more variety. New Yorkers are searching for Heineken, whereas Coors was the most-searched beer in Pennsylvania. Farther north, residents of New Hampshire showed interest in Budweiser (an inherently St. Louis institution, which also received love in its home state, the Show Me State).

Coors, meanwhile, leads in Western states

The Colorado-based company secured the second-most searched spot overall in this report, trailing Miller as the top brew in eight states. However, its home state didn’t back The Banquet Beer; Coloradans instead pursued the Belgian-style Blue Moon.

Most-Searched Beers in the United States, According to the Coffeeness Report

• Miller

• Coors

• Guinness

• Heineken

• Busch

• Budweiser

• Bud Light

• Blue Moon

• Corona

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