Target in thigh gap Photoshop fail controversy

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This Target swimsuit model has been the victim of some shoddy airbrushing. Photo: Jezebel

American retailer Target has come under fire for digitally altering an image of a swimsuit model to make it appear she has a thigh gap.

A young model wearing the Target ‘Xhilaration® Junior's Midkini 2-Piece Swimsuit -Leopard Print’ swimsuit has been the victim of some overzealous Photoshopping.

Some shoddy airbrushing crudely removed a chunk of the model’s crotch area to create a ‘thigh gap’, a supposedly desirable - but evidently difficult to attain - physical feature for young girls to have.

The model also lost part of her right hip and the area under her armpit on the same side.

The Photoshop fail up close. Photo: Ethical Adman

The eagle eyes of Ethical Adman spotted the retailer’s attempts to slim down its swimsuit model.

Critics have questioned the need to digitally slim down the perfectly attractive model in the first place.

It’s no surprise that the image has been taken down from Target’s website.

It isn't the first Photoshop controversy to hit the headlines this year. In January the decision by US Vogue to airbrush Girls creator Lena Dunham's physique had everyone discussing the merits of digitally altering images that are published in the media.

While the jury is out on that one, Target's poor treatment of its young swimsuit model is a clear Photoshop fail.

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What do you think about US Target's shoddy airbrushing? Join in the conversation at the Y!7 Lifestyle Facebook page.

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