Social media users left baffled by 'inside out' jumpers

Danielle Fowler
Freelance Writer

Calvin Klein is one of the fashion industry’s most in demand brands with influencers dominating our Instagram feeds in the label’s slogan-emblazoned designs.

But the American fashion house has come under fire for its latest line of ‘Looney Tunes’-inspired knits due to the frayed thread effect – which makes the jumpers appear as though they’re being worn inside out.


The technique is in fact known as reverse intarsia; a method which enables the designer to introduce colours to a garment in a number of shapes and sizes. The final effect is a dishevelled aesthetic.

The brand’s winter-ready jumpers feature the cartoon’s famous characters ‘Road Runner’ and ‘Wile E. Coyote’ and were first introduced on the AW18 catwalk.

Would you pay $2,800 for an inside out jumper in the name of fashion? [Photo: Getty]

The playful designs come with less-than-amusing price tags, weighing in at $2,800 each.

In response to the brand’s latest drop, social media users took to Twitter to share their thoughts:

A Facebook user recently shared an image of the divisive jumper to a group on the social networking forum – drawing further criticism from fellow users, according to the Metro.

One described the knit as resembling “month-old roadkill”.

“Sorry but is ‘reverse intarsia’ Latin for sh***e,” another joked.

Though some may be surprised to learn that the knits have actually proven a moneymaking hit with just a few sizes left over on the Matches Fashion website.

It’s not the first time a major brand has faced backlash for its outlandish designs. Fendi was recently mocked online for a £750 pink fur shawl which resembles a vagina.


Prior to this, Balenciaga came under fire for a seven-layer coat (yes, there were plenty of Joey Tribbiani references).

So far, Marc Jacobs is the only person to have been spotted wearing the divisive coat.

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