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Lingerie brand praised for using plus-size male model for new collection: 'Did wonders for my confidence'

Kelsey Weekman
Updated ·2-min read

Rihanna’s Savage X Fenty brand is once again receiving praise for its inclusive range of models.

On October 2, fans noticed a rare plus-size male model on the lingerie brand’s website.

Many Twitter users were overjoyed by the sight of a size-inclusive model.

“Never in my adult life have I seen a male model that has a similar body to mine,” one said. “I feel . . . almost emotional? Like I finally can buy something I saw and want and KNOW it was made for people like me in mind.”

“She just proves that these other brands are pretentious and discriminatory for NO REASON,” another wrote.

“Rihanna clutch. I never seen a model built like me before. This s*** just did wonders for my confidence,” a third commented.

The model himself, Steven G., also expressed joy over being featured in the campaign.

View this post on Instagram

So I first want to say THANK YOU to each and every person who has reached out and especially to those who’ve shared their stories of inspiration. I never would’ve thought my first time ever shirtless on the internet would be with @badgalriri for @savagexfenty. I was EXTREMELY hesitant the moment my agency confirmed but something in me knew I couldn’t let this opportunity pass me by. I thought this was for me but this is for every guy built with some extra meat, that unbuttons that bottom button when tryna avoid the crease, that has to shop around like crazy cause the sizes for us are already gone but we sauce up a fit and still flex the drip. We here, we are sexy, and we are the wave. And don’t let nobody tell you that you aren’t! Huge thanks to my agency @bridgemodels for everything. They TRULY bridge the gap and know what true representation means. & also the Savage Team! Y’all talents made this so smooth and we’re a pleasure to work with. Production: @scottyvillegas_ 📸: @cindygromero ; Style: @jessicaelisarosales / @kitawita7 ; Grooming: @hkassel / @__oskie__

A post shared by Steven G.|Model (@theofficialsteveng) on

“I never would’ve thought my first time ever shirtless on the internet would be with badgalriri for savagexfenty,” he wrote. “I was extremely hesitant … but something in me know I couldn’t let this opportunity pass me by.”

The Savage X Fenty’s “Vol. 2” fashion show — which premiered on Amazon Prime Video on October 2 as well, has also been lauded for its multi-cultural cast of models.

The Fenty brand, which launched in 2017, first went viral for featuring curvy models in ad campaigns and in-store mannequins.

Rihanna’s Fenty Beauty has also been praised for offering an inclusive selection of 40 different shades of foundation, and Fenty Skin introduced a “gender-neutral” skincare line marketed to all people.

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If you enjoyed this story, you might also want to read about how a model with a unibrow hit back at haters who mocked her look.

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