All-in-one digital shopping destinations are booming: So why is it tough to shop multiple leading homeware brands on one website?

Glamor living room interior with a pink sofa, golden armchair and tables, poster and checkered tiles. Real photo
Furniture shopping just got a whole lot easier. (Getty Images)

Online shopping has undoubtedly made our lives a lot easier.

In need of some new clothing? Online retailers such as ASOS and John Lewis stock almost every high street brand you could ever want, meaning you can easily do all your shopping in one fell swoop.

In a similar vein, Cult Beauty and LookFantastic have every beauty label your skincare routine needs and Argos and Amazon offer strong one-stop-shop appeal for all things electrical.

But, when it comes to shopping for homeware online, it’s not quite as simple.

No website stocks a good variety of home retailers, which often means that when you go to purchase a new interior item you’re probably battling with endless tabs on your computer, filled with options from the likes of Dunelm, Laredoute, John Lewis, Made and Habitat.

In short: shopping for home items is undeniably frustrating and time intensive. Plus, even after hours of scrolling, you can’t help but feel like you may have missed something.

Whether you're looking to invest in a new bed, or are simply in need of trendy new side lights, ufurnish.com will help you find the products you're after. (Icona Furniture/Ufurnish)
Whether you're looking to invest in a new bed, or are simply in need of trendy new side lights, ufurnish.com will help you find the products you're after. (Icona Furniture/Ufurnish)

Enter ufurnish.com. A new find of ours, which is a sparkling new digital destination that acts as a search engine and catalogue for all things homeware.

You can search from over 100 retailers, from well-known brands John Lewis and Dunelm, to smaller independent labels such as Barker & Stonehouse, Cox & Cox and The French Bedroom Company.

Whether you’re after a big piece of furniture or some soft furnishings and accessories, the options are vast.

Founded by Irish/Australian couple Deirdre Mc Gettrick and Ray Wright, the creation of ufurnish.com was based on their own experience of struggling to find the furniture they wanted for their own home.

Deirdre recalls: “We found the experience very frustrating and disconnected. Working long hours, the last thing we wanted to do in the evenings was trawl websites to find the right sofa or bedside cabinet, especially as we kept having to repeatedly input the same search criteria on every furniture website we found.”

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Deirdre Mc Gettrick and Ray Wright created ufurnish.com after struggling to find the furniture they wanted for their own home. (Supplied)

Undoubtedly, ufurnish.com, will save you a lot of time and give you peace of mind that you’ve found the best product out there.

Plus, not only does the website act as a directory of all the best furniture retailers, but shoppers can also use it to find interior inspiration.

If you set up an account you can create home furnishing design boards, plus find practical furnishing advice with top tips, style guides and design inspiration.

And, the website couldn’t of come at a better time.

The website features over 100 retailers.
The website features over 100 retailers from big brands such as John Lewis to smaller independent labels such as Grace and Grey. (Grace and Grey/Ufurnish).

Due to the coronavirus pandemic we’ve all spent more time than ever at home, which has made a lot of us want to update a few things around the house.

Recent research by ufurnish.com shows that since being confined at home, 69% of people have re-evaluated the furniture they have in their house, prompting them to consider new purchases during recent months.

So, if like us, you’ve been putting off updating your home furnishings because finding items online became too much of a faff, you’re about to be pleasantly surprised with how easily homeware shopping can actually be.