Yahoo Lifestyle L'Oreal launches Makeup Genius beauty app
L'Oreal ambassador Eva Longoria. Photo: Supplied
L'Oreal Paris' new Makeup Genius app allows you to try before you buy like never before!
Using facial mapping technology, the free app turns your iPad or iPhone camera into a virtual mirror.
The app lets you change your expression, angle and lighting to see how different looks work on you - and then allows you to share it with your friends on Facebook to get a second opinion!
"Our ambition for Makeup Genius was to create a game-changing digital experience that was on par with the same best-in-class standards as our product portfolio," said Christophe Eymery, Head of Digital L’Oréal Australia.
"The Makeup Genius mobile app is the solution to try before you buy that is accessible to women everywhere right at their fingertips."
Available from the App store now.
L'Oreal's new Makeup Genius App. Photo: Supplied
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