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H&M To Open First Australian Store In Melbourne

H&M to open first store in Melbourne.
H&M to open first store in Melbourne.

H&M announced today that it will be opening its first Australian store in Melbourne during the first half of 2014.

The Swedish retail giant has pegged the elegant GPO building as the location of its first local flagship.

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“We are very excited to announce that we will be opening the first H&M store in Melbourne, Australia during 2014," said Hans Andersson, Country Manager for H&M Australia. "It will be one of H&M’s largest stores globally. We look forward to bringing fashion and quality at the best price to the Australian customers."

Even more excitingly, the store will be one of H&M's biggest globally, measuring 5,0000 square metres and running over three floors.

We'll keep you updated as more information comes to light, but in the meantime, get daydreaming about all those designer collaborations you'll now have access to...

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