The internet cannot deal with Zara's new logo

Eliza Velk
Junior Lifestyle & Entertainment Producer

It’s the last week of January and still acceptable to flaunt the ‘new year, new me’ vibe, which is exactly what fashion retailer Zara has done.

The Spanish label has revamped their logo, but it’s left fans feeling a little ‘claustrophobic’.

For years now the Spanish label has been renowned for it’s spaced out label but this year the company has opted for a new rather squashed and curvier design for its logo where the letters all cross over each other.

The new look label is a little more squished than the classic, spaced-out one, and was designed by advertising agency Baron & Baron. 

However, the change has got the internet in a bit of a frenzy as fans fill social media with a plethora of opinions towards the new look.

Check out all the reactions below:


As for the reason for the change, Zara is yet to make any comments.

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