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Inside the lavish marquees in the Melbourne Cup Birdcage

  • <p>Photo: Supplied </p>
    1/13

    Inside the 2018 Melbourne Cup Birdcage

    Photo: Supplied

  • <p>This is Bumble’s first year in the Birdcage, and it’s certainly ready to bring some buzz to Flemington Racecourse. <br>Photo: Bumble </p>
    2/13

    Bumble

    This is Bumble’s first year in the Birdcage, and it’s certainly ready to bring some buzz to Flemington Racecourse.
    Photo: Bumble

  • <p>Bumble has opted for sophistication, elegance and femininity for its marquee design, with a soft pastel colour palette and floral installations.<br>Photo: Bumble </p>
    3/13

    Bumble

    Bumble has opted for sophistication, elegance and femininity for its marquee design, with a soft pastel colour palette and floral installations.
    Photo: Bumble

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  • <p>Racegoers are encouraged to capture their ultimate race day photo moment by posing at the golden bee-embellished throne which reminds them to ‘Bee the CEO’.<br>Photo: Bumble </p>
    4/13

    Bumble

    Racegoers are encouraged to capture their ultimate race day photo moment by posing at the golden bee-embellished throne which reminds them to ‘Bee the CEO’.
    Photo: Bumble

  • <p>Maison Mumm is back with a bang this year, bringing racegoers a Space Odyssey themed marquee, featuring a Mumm Rocket installation. <br>Photo: Maison Mumm </p>
    5/13

    Maison Mumm

    Maison Mumm is back with a bang this year, bringing racegoers a Space Odyssey themed marquee, featuring a Mumm Rocket installation.
    Photo: Maison Mumm

  • <p>The two-level marquee is nearly 12 metres high, and of course the brand’s signature champagne will be flowing on the race days throughout Melbourne Cup carnival. <br>Photo: Maison Mumm </p>
    6/13

    Maison Mumm

    The two-level marquee is nearly 12 metres high, and of course the brand’s signature champagne will be flowing on the race days throughout Melbourne Cup carnival.
    Photo: Maison Mumm

  • Keep up to speed at a glance with the Top 10 daily stories

    Yahoo News is better in the app

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  • <p>A live band will take centre stage in the marquee that has been created by a team of over 30 people after a year’s worth of planning. <br>Photo: Maison Mumm </p>
    7/13

    Maison Mumm

    A live band will take centre stage in the marquee that has been created by a team of over 30 people after a year’s worth of planning.
    Photo: Maison Mumm

  • <p>This year Lexus is the big sponsor of Melbourne Cup day, and has taken prime position in the Birdcage with its Utopia-themed marquee. <br>Photo: Lexus </p>
    8/13

    Lexus

    This year Lexus is the big sponsor of Melbourne Cup day, and has taken prime position in the Birdcage with its Utopia-themed marquee.
    Photo: Lexus

  • <p>The concept behind its Utopia theme is ‘an experiential state that elevates the guest experience to a place in which everything is sublime’. <br>Photo: Lexus </p>
    9/13

    Lexus

    The concept behind its Utopia theme is ‘an experiential state that elevates the guest experience to a place in which everything is sublime’.
    Photo: Lexus

  • Keep up to speed at a glance with the Top 10 daily stories

    Yahoo News is better in the app

    Keep up to speed at a glance with the Top 10 daily stories

  • <p>Celebrity chef Neil Perry has curated a delectable menu for the Lexus marquee so racegoers can enjoy a fine dining experience by the racetrack. <br>Photo: Lexus </p>
    10/13

    Lexus

    Celebrity chef Neil Perry has curated a delectable menu for the Lexus marquee so racegoers can enjoy a fine dining experience by the racetrack.
    Photo: Lexus

  • <p>Introducing the ‘House of Kennedy’, known for its exclusivity of only 120 guests during each day of the Melbourne Cup carnival. <br>Photo: Kennedy </p>
    11/13

    Kennedy

    Introducing the ‘House of Kennedy’, known for its exclusivity of only 120 guests during each day of the Melbourne Cup carnival.
    Photo: Kennedy

  • <p>The exterior of the marquee reflects Kennedy’s extravagant selection of timepieces. <br>Photo: Kennedy </p>
    12/13

    Kennedy

    The exterior of the marquee reflects Kennedy’s extravagant selection of timepieces.
    Photo: Kennedy

  • Keep up to speed at a glance with the Top 10 daily stories

    Yahoo News is better in the app

    Keep up to speed at a glance with the Top 10 daily stories

  • <p>Inside the House of Kennedy, guests will be treated to a luxe experience, with the members-only style club, and classy wall decor reflecting the internal cog of a watch. <br>Photo: Kennedy </p>
    13/13

    Kennedy

    Inside the House of Kennedy, guests will be treated to a luxe experience, with the members-only style club, and classy wall decor reflecting the internal cog of a watch.
    Photo: Kennedy

<p>Photo: Supplied </p>
<p>This is Bumble’s first year in the Birdcage, and it’s certainly ready to bring some buzz to Flemington Racecourse. <br>Photo: Bumble </p>
<p>Bumble has opted for sophistication, elegance and femininity for its marquee design, with a soft pastel colour palette and floral installations.<br>Photo: Bumble </p>
<p>Racegoers are encouraged to capture their ultimate race day photo moment by posing at the golden bee-embellished throne which reminds them to ‘Bee the CEO’.<br>Photo: Bumble </p>
<p>Maison Mumm is back with a bang this year, bringing racegoers a Space Odyssey themed marquee, featuring a Mumm Rocket installation. <br>Photo: Maison Mumm </p>
<p>The two-level marquee is nearly 12 metres high, and of course the brand’s signature champagne will be flowing on the race days throughout Melbourne Cup carnival. <br>Photo: Maison Mumm </p>
<p>A live band will take centre stage in the marquee that has been created by a team of over 30 people after a year’s worth of planning. <br>Photo: Maison Mumm </p>
<p>This year Lexus is the big sponsor of Melbourne Cup day, and has taken prime position in the Birdcage with its Utopia-themed marquee. <br>Photo: Lexus </p>
<p>The concept behind its Utopia theme is ‘an experiential state that elevates the guest experience to a place in which everything is sublime’. <br>Photo: Lexus </p>
<p>Celebrity chef Neil Perry has curated a delectable menu for the Lexus marquee so racegoers can enjoy a fine dining experience by the racetrack. <br>Photo: Lexus </p>
<p>Introducing the ‘House of Kennedy’, known for its exclusivity of only 120 guests during each day of the Melbourne Cup carnival. <br>Photo: Kennedy </p>
<p>The exterior of the marquee reflects Kennedy’s extravagant selection of timepieces. <br>Photo: Kennedy </p>
<p>Inside the House of Kennedy, guests will be treated to a luxe experience, with the members-only style club, and classy wall decor reflecting the internal cog of a watch. <br>Photo: Kennedy </p>
Alicia Vrajlal
·Contributor

Take a look inside the 2019 Melbourne Cup Birdcage, complete with 10 marquees opening their doors to racegoers for an exclusive and luxe carnival experience at Flemington Racecourse.

From the floral installations at Bumble’s debut Melbourne Cup marquee, to the extravagant ‘Space Odyssey’ installations at the Maison Mumm tent, and the glorious cars and champers at Lexus’ Utopia-themed spot, this could be the most diverse and exhilarating Birdcage to date.

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Racegoers are encouraged to capture their ultimate race day photo moment by posing at the golden bee-embellished throne which reminds them to ‘Bee the CEO’.
Photo: Bumble

The exterior of the marquee reflects Kennedy’s extravagant selection of timepieces.
Photo: Kennedy

Inside the House of Kennedy, guests will be treated to a luxe experience, with the members-only style club, and classy wall decor reflecting the internal cog of a watch.
Photo: Kennedy