Yahoo Lifestyle Here’s Why the Taylor Swift Eras Archive Has Fans Clowning for ‘Rep TV’
Taylor Swift is officially feelin’ 35, and to celebrate, she gave fans the best present: an archive site featuring behind-the-scenes looks at some of your fave music videos. Tay’s in-house marketing and public relations company, Taylor Nation, posted about the launch of the Taylor Swift Era Archives site on December 13 (Blondie’s birthday, ofc)...and there’s an ever-so-brief moment in the IG video post that has fans asking the same question: Did I just see the Reputation font?
The video kicks off with a quick montage of the words “Taylor’s Version” flashing across the screen in various fonts (with each font representing a different era), and per the comments section, fans *swear* they can see the distinct Engravers Old English font associated with her Reputation era. I gotta say—I’m not not convinced!
If you haven’t been following along, Swifties have been trying to pin down a possible release date for Reputation (Taylor’s Version) for foreeeeeever now, with many hoping an announcement would come at the end of the Eras Tour. (Spoiler: It didn’t.) Is the (possible) use of the Reputation font yet another clue that the album is coming? Your guess is as good as mine!!
Side note: If you’re wondering how Tay is spending her 35th birthday (other than sending fans into a tizzy once again), it seems like the pop star is keeping things low-key. Her boyfriend Travis Kelce reportedly has some “extra special” surprises lined up, so watch this space for deets as they come!
In the meantime, I’ll be doing a deep dive into the #TSErasArchives and watching as much BTS content as my heart can handle.
And for more background on the Rep TV saga, you can step right this way...
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