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See Henry Roth's Bridal Range

Most may know him as Project Runway mentor, but Foxtel personality Henry Roth is more than all white when it comes to bridal couture.

Fresh from New York where he has been driving his fashion business for more than a decade, Roth showcased a stylish runway show to present his latest collection in Sydney on Feb.10.

New-York based Australian model Alexandra Agoston-O'Connor - who has strutted her stuff for Armani, Dior, and recently shot an international Moschino fragrance campaign - stole the show in the finale when she stepped out swathed in a tiered, sequin encrusted ruffle creation that drew murmurs of appreciation from the crowd.

"Brides are anything but formula, they want to express personality and generally have fun. So that's what we wanted to do with the launch," enthused Roth.

In Australia, Roth's successful family run business has been in operation for more than 50 years, but his real pulling power is in the US - the Henry Roth label is currently in the top five best selling brands at the world's largest bridal salon, the legendary Kleinfeld in Manhattan.