Why I'm adding this affordable summer dress to my basket

Maisie Bovingdon
·Shopping writer
·3-min read
Ganni's Check Maxi Dress was the talk of Fashion Week, but we've found a very similar (and affordable) alternative. (Getty Images)
Ganni's Check Maxi Dress was the talk of Fashion Week, but we've found a very similar (and affordable) alternative. (Getty Images)

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Soon we'll be swapping warming woollies for divine dresses, and (with luck) drifting around in them all summer long. 

While there's a huge array currently on my wish list, including several hot picks from Marks and Spencer's recent collaboration with Ghost, there's one amazingly affordable frock I'm adding to my basket first.

Introducing the find Maxi Floral Boho Dress from Amazon's own fashion brand.

Why we rate it

Simple answer? It's giving me major luxury vibes, as it looks very similar to the Ganni midi dress I've had my eye on for months, but with a much more realistic price tag. 

The longer answer: It's versatile, comfortable (according to the reviews) and very stylish. 

The Maxi Floral Boho Dress is made from a lightweight polyester, cotton and elastane blend, and has slight added stretch for optimum comfort. 

This design features a relaxed shape with spot-on summer style details, including the tapered waistline, and cute, pinafore-style ruffled straps. 

It's midi length, which suits everyone, and features a flattering (and very now) square neckline.

The Maxi Floral Boho Dress comes in two colours: a cool black and yellow check, and a gorgeous red floral design. 

Both styles are available in UK sizes 8 to 20, although prices vary depending on size and colourway, ranging from £27.39 to £42.60 on Amazon.

What I love about it most is that it can be styled in a huge variety of ways to suit all occasions.  

Pair it with a T-shirt, roll neck or shirt underneath if you need a little extra coverage or warmth for a night in the pub garden.

Or, when those heatwaves hit, wear on its own with a pair of sandals or trainers for the day and heels for a special occasion. 

What the reviews say

Though we are head over heels for find's Women's Maxi Floral Boho Dress, we are not the only ones, and fellow shoppers have shared their love for this stylish number too.

Here's what the reviews say:

  • "I would not normally have thought of Amazon for fashion but this dress was recommended by Sinead Crowe and her style is great. So I ordered the dress and I love it. It is a proper midi length. The material is lovely and the dress is flattering. The fit was slightly loose, but it looks great with a slim leather belt."

  • "Lovely dress which fits amazingly. Material is light enough for the recent hot weather. Love the check pattern and the square neck detail. Will get lots of wear from this dress."

  • "Lovely cosy dress for this summer."

  • "Nice dress, a bit loose but nonetheless looks nice."

  • "It looks great, the size is perfect and the quality fabric."

Buy it: find. Women's Maxi Floral Boho Dress | £27.39 to £42.60 from Amazon

find. Women's Maxi Floral Boho Dress
find. Women's Maxi Floral Boho Dress

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