Airheads Unveils Unexpected New Offering This Halloween

The latest Airheads release could be a trick or a treat, depending on who you ask.

Three weeks out from the candy-centric fall holiday, the brand revealed it's launching a new spray inspired by the fan-favorite confection. Except, unlike other candy sprays, this new launch isn't sour and it isn't for your tastebuds.

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On Monday, the makers of the chewy taffy candy revealed it will be releasing a truly first-of-its-kind product just in time for Halloween: Airheads cherry-scented foot spray.

According to an official Oct. 7 press release, the limited-edition spray is legit, comes in the shape of a big red foot and smells like cherry Airheads.

New limited-edition Airheads cherry-scented foot spray.<p> Perfetti Van Melle</p>
New limited-edition Airheads cherry-scented foot spray.

Perfetti Van Melle

"This Halloween we want trick-or-treaters to 'treat their feet' with our new cherry-scented foot spray that smells just like an Airhead Cherry bar," Craig Cuchra, VP of marketing at Perfetti Van Melle, maker of Airheads candy, said in a statement. "Now even your feet can smell like Airheads, a gift that keeps on giving beyond Halloween night. This spray really gives the 'trick-or-treat, smell my feet' song a whole new meaning–now people might just want to give them a sniff."

Sort of a weird thing to say out loud, but we're not about to yuck someone's yum.

Anyway, as for how to get your hands on the limited-edition foot spray, it won't be sold at major retailers alongside Airheads bars, ropes, gums, belts, or bites. Instead, the company will give away a limited number of foot sprays to a select few participants aged 18+ in all 50 states plus D.C. every day beginning next Monday, Oct. 14, with no purchase necessary. The offer is only available online through the official giveaway website.

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