ESPN will broadcast exclusive shows and segments on Facebook Watch under a new deal. First up are bonus segments from Always Late With Katie Nolan, an ESPN+ sports/comedy show that'll debut on ESPN2 this week, along with The People's MMA Show, a weekly series focused on the lives of mixed martial arts fighters. There'll also be a version of the Countdown to GameDay pre-game show for College GameDay and a video version of Fantasy Focus Live.
To try and keep viewers more engaged, ESPN will run watch parties, polls and live Q&As. The Facebook Watch version of Fantasy Focus Live, for instance, will welcome opinions and questions from fans.
"We are extending some of our most popular ESPN shows and creating new ones with content available only on Facebook and Facebook Watch," Ryan Spoon, ESPN's senior vice president of digital and social content, sad in a statement. "This allows us to connect with fans and drive the conversation around sports in a way that leverages what we and the platform do best."